No-BS software reviews & comparisons - Take The Quiz: eff.li/quiz ✨ All Access Pass: eff.li/access 🤫
We're married, work together, and angel invest in startups.
In short—we're absolutely obsessed with software. We've been evaluating and integrating software + automating business processes for teams of all sizes for over a decade. Enter efficient.app—the closest thing to a living repository what we've learned, focusing on all things software and integration. On this channel you'll find unfiltered B2B software reviews, from modern project management tools to the best CRM software for your team size.
Outside of automation, we angel invest in productivity-focused B2B startups (20+ thus far), and we've been documenting the journey as it unfolds over on our mini-series podcast on this channel!
We strive to respond to every comment, so leave us a note if you watch our videos. It'll make our day!
Efficient App (Alex & Andra)
Over the past year of being on YouTube, we've met so many content creators through different networking events and learned that so much $$$ is being left on the table. Why?
Because the average content creator does not have oversight over their own traffic and data when sharing sponsorship and affiliate links.
Brands are smart and say "oh hey creator, here is your sponsorship link, put this in your YouTube description... or your newsletter, post, etc."
But THEY get all the data, and you as a creator are massively missing out on the most important information (your campaign performance).
After the Honey Scam video came out, it became obvious that this is an even a bigger problem (watch @MegaLag 's video if you missed it!).
So we wanted to put together a video where we share how easy it is to properly set up link tracking software and why it's crucial that every creator needs to start doing this in 2025 👀
OH AND SO EXCITED THAT *THE* @LegalEagle MAKES AN APPEARANCE IN OUR VIDEO!! 👀 🎉
Links:
- Video: efficient.link/yt/url
- Link Tracking Software We Recommend (For Creators): efficient.link/r/dub/creators
- Link Tracking Software (For Marketers): efficient.link/r/dub
3 weeks ago | [YT] | 5
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Efficient App (Alex & Andra)
Thank you for the most thoughtful gift on Valentine's Day @Zapier! 💞
If you didn't know...
When Alex Bass and I first met, one of the things we connected over was Zapier.
Alex asked "Do you want to see my Zapier account?"
And I said "Hell yeah I do!"
His Zapier account instantly impressed me, so naturally, a webhook was formed and I moved in 3 days later. I'm happy to say that til this day, we're still syncing!
We actually shared the entire story of how we met when we did our mini-series podcast a year ago! You can watch it here: efficient.link/yt/ep1
2 months ago | [YT] | 17
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Efficient App (Alex & Andra)
We have our next 3 videos planned, but starting to brainstorm for the next batch. What would you click on first?
Or if you have another topic in mind, drop it in the comments ⤵️
2 months ago | [YT] | 9
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Efficient App (Alex & Andra)
Our latest video blew up 🙈 The comment section is as we expected — a mixture of business folks agreeing with the sentiment, while others (mainly individual users) coming to Notion's defense ⚔️🤺
Our channel is focused on B2B software reviews so this is who we are addressing in all of our content. If you are an individual, paying $0 for Notion, and getting a ton of out the app, we think that makes a ton of sense! If it ain't broken, don't fix it.
However, for BUSINESSES or TEAMS — is Notion the best tool? In our opinion, no.
We've gotten dozens of personal messages about this video with teams saying they tried to "put everything in Notion" and it fell apart within <6 months. Teams like to reference Notion, but not use it for everything.
We've been consulting/implementing software for over a decade, and this video is a combination of many private conversations we've had with dozens, if not hundreds of customers. We still get emails on a regular basis with teams saying "I tried Notion but it made our team crazy, help!"
So in our opinion purpose built tools are almost always better.
🚀 Happy software hunt!
Andra & Alex
2 months ago | [YT] | 11
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Efficient App (Alex & Andra)
🚨 Warning: Might change your life!
It's absolutely priceless when someone takes our software recommendations & gets immediate WINS! 🚀
We keep talking about Superhuman because it's one tool that has literally made email better for SO many people.
This month, we asked them if we can offer our audience a 2 Free Month Trial and they said YES.
If you are a professional that uses email a lot, this is the best time to jump on this as we don't know if/when they will do this again.
Here is the link to grab the 2 Free Months (Expires Jan 31)→ efficient.link/r/superhuman
You can also send the link to your entire team so you can try the team features together, but warning: we don't think any of you will want go back to Gmail/Outlook after using Superhuman for 2 months 😄
3 months ago | [YT] | 14
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Efficient App (Alex & Andra)
Wondering HOW to actually use AI in your day to day? ✨
Tomorrow we are sending out our newsletter that covers the AI tools we *actually use* in the following categories:
- 🤓 Research
- 💪 Getting Work Done Faster
- ❤️ Life
Spent 4 hours writing it yesterday!
Subscribe here: efficient.link/subscribe
3 months ago | [YT] | 12
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Efficient App (Alex & Andra)
Two Free Months of Superhuman is Back for Jan ✨ Get it here: efficient.link/r/superhuman
3 months ago | [YT] | 7
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Efficient App (Alex & Andra)
We were so excited to launch this video today but last night realized we're having some audio issues... so no video today.
If you happen to be an audio engineer, we're looking for some help ASAP.
DM Alex on X to get in touch: efficient.link/x/alex
Otherwise, see you *hopefully soon* with the new video 🤞
3 months ago | [YT] | 10
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Efficient App (Alex & Andra)
We have a new video launching next week that we are THE most proud of out of all of our videos. It's truly the best video we've ever put out (still a software review, but with an extra sprinkle of no-BS!)!! 🚀
We took an entirely new approach and can't wait to share it with you! 🔥
See you Monday! 👀👀👀👀👀
3 months ago | [YT] | 25
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Efficient App (Alex & Andra)
🤔 The Best Meeting Scheduler is not Calendly anymore...
There's a new kid on the block in the meeting scheduling space and it is putting all the others tools to shame 😱
It's modern.
It's super fast.
It handles complex scheduling incredibly well.
AND it has a free tier for individuals.
Trust me, I didn't think I could get excited about a meeting scheduler of all things 😅
BUT THEN, I logged in to evaluate it (as per my job), and WOW I GET IT NOW!
Watch the full review ⤵️
4 months ago | [YT] | 10
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