Efficient App (Alex & Andra)

No-BS software reviews & comparisons — Take the quiz: eff.li/quiz ✨

We're absolutely obsessed with software. For over a decade, we've been evaluating and implementing tools for teams of all sizes. Enter Efficient App, the closest thing to a living repository of everything we've learned.

Today, 2 million people per year visit efficient.app and our YouTube channel for modern B2B software recommendations.

👉 For the most up-to-date reviews, head to:
efficient.app

P.S. We read and respond to every comment, drop us a note if you watch our videos, it'll make our day!


Efficient App (Alex & Andra)

Friends! We hired a new video editor (!!) ✔️ and are working on 4 new videos 👀 We can't wait for you to see them!

We're starting to plan our early 2026 content and want your input — which videos below would you find most helpful or interesting?


Please vote or leave a comment for any requests (I can only list 4 options otherwise I’d have had so many more 🫠).

1 week ago | [YT] | 6

Efficient App (Alex & Andra)

⏰ Only 2 days left! Grab your 2 FREE months of Superhuman before the offer ends: efficient.link/r/superhuman

Valid until 11:59pm PT on Oct 14th 🙌

1 month ago | [YT] | 3

Efficient App (Alex & Andra)

It's that time of year again! Get 2 FREE months of Superhuman until 11:59pm PT on Oct 14th 🙌
efficient.link/r/superhuman Best time to try it!

1 month ago | [YT] | 3

Efficient App (Alex & Andra)

Just spent the whole day writing one of our biggest newsletters yet 💌

It's a full behind-the-scenes update: what's been going on with the channel, the AI tools we're using to hire smarter, and our exact process (so you can copy it if you want).

It's likely going out this week — make sure you're on the list if you're not already: efficient.link/subscribe/ai

🙌 🙌 🙌

2 months ago | [YT] | 7

Efficient App (Alex & Andra)

Incredible story, incredible product. Motion just announced they raised an additional $60M bringing their valuation to $550M valuation 🚀

For those of you who have been early adopters, congrats for being a part of the future of work!

Alex saw a Motion ad years ago and insisted we try it, saying he couldn’t live without it.
He rarely raves about tools like that.

After 7 years on Asana, we made the switch.
Motion transformed our work.

Our very first YouTube review was a comparison of Motion to other PM tools.
I didn’t think anyone would watch.

We had just switched and felt the productivity boost.
We were simply excited to share.

That video now has 332K views.
It’s one of the most watched project management reviews on YouTube.

Why? Because SMBs have been waiting for a tool like Motion
The message resonates.
Teams are done wasting time managing software.
They just want to get work done.

The real magic though has been hearing your stories firsthand.
We’ve received hundreds (if not thousands) of messages from managers, executives, and mom-and-pop teams thanking us for introducing them to Motion.

Using great tools feels good but seeing how many others love them feels even better!

A huge milestone for the Motion team — and it feels like they’re just getting started. 🚀🚀🚀

🔗 efficient.link/e/motion-series-c-techcrunch

2 months ago (edited) | [YT] | 17

Efficient App (Alex & Andra)

“Everyone's firing and replacing with AI… and I’m hiring.”

That's just one of dozens of messages we’ve received recently.

So we wrote a short essay on what’s really happening with AI agents in small and mid-sized teams.

The feedback so far? “This email eased my anxieties.”

If you’re not already on our newsletter list, subscribe to get it here: efficient.link/subscribe/ai?ref=youtube&utm_source…

3 months ago | [YT] | 7

Efficient App (Alex & Andra)

We get a lot of spicy questions in our YouTube comments...

🌶️ “Why don’t you disclose ads?”
🌶️ “The tools you recommend are too expensive.”
🌶️ “You’re paid to say that.”
🌶️ “You’re so biased!”
🌶️ “Why do you keep recommending the same tools?”

We recently hit 25,000 YouTube subscribers and to celebrate, we filmed a video answering the most direct questions and comments we get 🔥

3 months ago | [YT] | 9

Efficient App (Alex & Andra)

🤔 Quick Question. Which of the below resonates most?

We are writing new copy for our site and would love your input!

🙏

3 months ago | [YT] | 8

Efficient App (Alex & Andra)

📊 Quick poll! Do you feel like you’re falling behind on AI adoption within your business?

3 months ago | [YT] | 15

Efficient App (Alex & Andra)

We’ve spent $4,000+ on email software over the past 5 years.

Honestly? I used to think paying for email was crazy.

But here’s what changed my mind and what $0 vs $400/year really gets you.

Watch to see:
🤔 What you gain (and lose) at $0, $10, and $40/month
☝️ Why I changed my mind about “expensive” email
🚀 Which email app is best for you

4 months ago | [YT] | 3