My name is Nicolas Cole—digital writer, serial author, entrepreneur, and ghostwriter.

I believe now is the greatest time in history to become a successful writer, and the lowest barrier to entry way to do that is to start writing online. I'm here to be your digital writing mentor.


Nicolas Cole

To generate endless ideas, use this list of Proven Approaches:

• Tips
• Skills
• Tools
• Traits
• Steps
• Goals
• Books
• Habits
• Stories
• Quotes
• Secrets
• Insights
• Benefits
• Lessons
• Reasons
• Creators
• Routines
• Mistakes
• Podcasts

12 hours ago | [YT] | 39

Nicolas Cole

Successful people live seemingly simple lives doing very few things each day. But this is a deliberate protective measure against Decision Fatigue. Too many small decisions lead to an exhausted mind incapable of making high-quality big decisions. Death by 1,000 paper cuts.

1 day ago | [YT] | 40

Nicolas Cole

One of the biggest mistakes I made in my 20s:

Letting the $5,000 I had to my name sit in Apple stock.

In hindsight, I should have spent it:

• Buying courses
• Acquiring skills
• Increasing my earning potential

This is how you turn $5k into $500k.

2 days ago | [YT] | 45

Nicolas Cole

Most people evaluate relationship potential based on whether the other person aligns with their own interests, failing to recognize that if they took a genuine interest in the other person's passions, career, and beliefs, they would instantly make a lifelong friend.

3 days ago | [YT] | 56

Nicolas Cole

How to be consistent:

• Do it
• Then do it again
• Then do it again after that
• Then, when you think, "This is stupid," do it more
• Do it until you want nothing more than to stop doing it
• Then celebrate the fact you've kept doing it
• Then keep doing it some more

5 days ago | [YT] | 95

Nicolas Cole

Writing tip: cut all tiny-word-chunks

• "And so as"
• "It is for"
• "If it is"
• "Is it that"

Anytime you notice 3+ tiny words stacked next to each other, delete them.

The sentence becomes cleaner.

I call this: "Pulling the weeds between your flowers."

6 days ago | [YT] | 86

Nicolas Cole

You should only read when you are uncertain of the path forward. If you know the next step to take, reading or consumption of any kind becomes a distraction. You do not need "more potential steps to take." You need to take the step. Then reassess.

1 week ago | [YT] | 88

Nicolas Cole

Mental Fitness 101:

• Treat your brain like your body
• Strive to feed it nutritious knowledge (vs "candy content")
• Avoid consuming alcohol and mind-altering substances in excess
• Work to improve "weak" thought patterns

Writers are mental athletes.

1 week ago | [YT] | 76

Nicolas Cole

You don't "build an audience."

You build a valuable library of content in a category... that builds an audience.

Don't confuse the outcome with the input.

1 week ago | [YT] | 84

Nicolas Cole

Copywriting tips to hang on your wall:

1. Don't sell. Help the customer transform.
2. Ditch formal language. Be simple.
3. Be a painkiller, not a vitamin.
4. Speak to 1 person—not "everyone."
5. Emphasize benefits, not features.
6. Share 1 shocking stat.
7. Be clear, not clever.

1 week ago | [YT] | 91