Chelle Shapiro - Your LinkedIn™ Cheerleader

This is the official YouTube channel for Chelle Shapiro, owner of Chelle Station.

I help coaches and service providers turn LinkedIn into a steady source of aligned conversations and clients.

- Clarified brand and narrative for 1:1 clients, improving profile views and relevance of Home feed content
- Built simple weekly engagement systems that lifted impressions 50%+ in early cycles
- Coached clients with large career gaps into interviews and offers through warm relationship playbooks
- Delivered profile overhauls and content prompts that led to first inbound leads within weeks

#personalbranding #personalgrowth #linkedintips #marketingstrategy #linkedinstrategy


Chelle Shapiro - Your LinkedIn™ Cheerleader

Are you getting crickets on LinkedIn? Spending hours on the platform only to wonder where the time went? If your profile isn't converting into conversations, you're in the right place. This month, we're diving deep into optimizing your profile so it finally attracts the right people and opportunities. Try optimizing your profile this month and see how it changes things for you!

PS You don't have to do it alone. Mel and I are here for you in the LinkedIn Rockstar Academy.

6 months ago | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Purpose-driven coaches, ever feel like your amazing work isn't getting the visibility it deserves on LinkedIn? You're not alone! The recent LinkedIn Rockstar Live highlighted crucial insights on personal branding and effective engagement, reminding us that it's far from "fluff."

Why Personal Branding Matters (It's Not Just Logos!)
Personal branding is about telling your unique story. It's not just about colors or fonts, but how you show up, what you want people to know, and why you do what you do. As Melanie (‪@MWexlerCareerCoach‬ ) and Chelle (‪@chelleshapiro‬ ) shared, it's about your transformation story, the impact you want to have, and your core purpose. This foundation differentiates you, even if you offer similar services to others. It's the "secret sauce" that makes people choose you.

Engaging Effectively on LinkedIn: Quality Over Quantity
Are you spending your time wisely on LinkedIn? It's easy to get lost in endless scrolling. The key is intentionality. Instead of aimlessly browsing, dedicate your time to actions that move the needle. This could be searching for specific connections, leaving meaningful comments that showcase your expertise, or updating your profile to reflect your evolving brand. Consistency isn't about posting daily, but about knowing your next best step to achieve your goals.

Conquering Confidence, Consistency, and Visibility
These three often go hand-in-hand. Confidence in your brand fuels consistency, which in turn boosts visibility. If you're clear on your unique value proposition (UVP) and your purpose, showing up authentically becomes easier. Don't be afraid to embrace your unique voice, even if it means offering "tough love" like Melanie sometimes does! Feedback is a gift, helping you refine your approach and ensure your message resonates.

Your LinkedIn profile is your digital storefront. Ensure your personal brand shines through your banner, headline, and about section. It's all connected!

Ready to elevate your personal brand and LinkedIn presence? Watch the full replay of this LinkedIn Rockstar Live to dive deeper into these powerful strategies and get ready for next month's focus on profile optimization!

#PersonalBrandingTips #LinkedInForCoaches #PurposeDrivenCoaching #CoachingSuccess #BrandYourself

6 months ago (edited) | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Ever scroll LinkedIn and wonder why some profiles just... click? 🤔



It's not just about what people do, but why they do it. This Thursday, let's uncover how your true purpose can transform your LinkedIn presence.



Come experience what we do inside the LinkedIn Rockstar Academy!


Tune in for our free LinkedIn Live: "Discovering Your Why: The Foundation of LinkedIn Success"


Thursday, June 5th | 6 PM ET | Live on LinkedIn and YouTube


Don't miss it!

7 months ago | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Wellness Professionals: Join us for a High Vibe Conversation on LinkedIn to learn about the concept of "keep going" and why it doesn't mean you can't quit.
We'll discuss how to take responsibility for your actions and decisions, how to think positively, and how to redirect yourself when your behavior deviates.

2 years ago | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Wellness professionals: Conquer imposter syndrome and elevate your LinkedIn presence.
Join our High Vibe Conversation for actionable strategies on how to build genuine relationships, attract ideal clients, and authentically shine on LinkedIn without sacrificing your wellbeing.

2 years ago | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Wellness professionals: Join us for a transformative High Vibe Conversation on forgiveness, where we delve into the complexities beyond just letting go.

Explore the concept of "Toxic Forgiveness," the importance of boundaries, and the power of understanding in true healing.

We look forward to sharing this conversation with you.

2 years ago | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Wellness Pros: Are you tired of fear-based narratives?

Join our High Vibe Conversation with Tetyana Azarova and discover how to:

Unmask the illusions of power and control
Break free from fear and doubt
Empower yourself with truth and clarity
Don't miss this opportunity to ascend beyond manipulation and reclaim your power!

2 years ago | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Wellness professionals: Tired of saying sorry for just being you? Join our LinkedIn Live as we ditch the apologies and dive into living unapologetically! 🎉



✅ Learn how vulnerability unlocks your authentic self ✨
✅ Discover why apologies aren't always the answer 🙌
✅ Unleash your voice & say what you believe without fear 🗣️


This High Vibe Conversation is for anyone ready to ditch the drama and shine bright as their true self. 🌟

2 years ago | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

Wellness professionals: Join our High Vibe Conversation on LinkedIn Live to learn how to ditch the "at least" mentality and embrace true well-being.

Learn how to:

✋ Stop minimizing your emotions and experiences
🤗 Embrace both the positive and negative aspects of life
🧘‍♀️ Live a more fulfilling and authentic life

We look forward to sharing this conversation with you.

2 years ago (edited) | [YT] | 0

Chelle Shapiro - Your LinkedIn™ Cheerleader

If you would like to know more about tapping into your inner knowing, you won’t want to miss this high vibe conversation, with Special Guest, Sophie Jacobs.

Find out how spiritual courage is about slowing down and really listening.

2 years ago | [YT] | 0