Ryan Roi - Tattooer & Financial Coach

Action beats anxiety every time

Take that same superpower you have to focus on a tattoo for 6 hours straight

And aim it at your business

But warning ‼️

You might end up enjoying it 😉

#tattooartist #marketing

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3 days ago | [YT] | 9

Ryan Roi - Tattooer & Financial Coach

I’m glad I told myself

“This is going to be harder than you think”

So when times got hard

When I made a mistake or afraid it wouldn’t work out

I just reminded myself “this is that hard part”

I still do that today

I need to remind myself of this constantly

All you need to do to be successful at anything

Is have ways to keep going when most people quit

Checkout the Artful Dollar Podcast for more!
www.youtube.com/playlist?list...

#tattooartist #tattoostudio

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1 week ago | [YT] | 14

Ryan Roi - Tattooer & Financial Coach

Rule number one of tattooing...

There are no rules 🚫

#tattooartist #tattooer

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2 weeks ago | [YT] | 13

Ryan Roi - Tattooer & Financial Coach

Why do tattoo artists hate content?

Because tattoo artists hate fake performative bullsh*t

But that’s not at all what I tell people to post

Just like drawing, you have to find your style of content

If you try to be like someone else, it won’t be authentic

But… here’s the catch

In the beginning, while you’re finding your style

You kinda have to mimic what other people are doing

And it might not come off authentic

But you have to push past that stage

On the other side of that discomfort is the confidence you never knew was possible

Once you hit that stage, making content becomes fun

And if it’s fun, you will be more consistent and build compounding results 💪

#tattooartist #marketing

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3 weeks ago | [YT] | 17

Ryan Roi - Tattooer & Financial Coach

A tattoo client, much wealthier than me once told me:

“The tax code is a roadmap to wealth”

I didn’t fully understand what he meant at the time

But it got me curious 🧐

So I started getting interested in taxes to see what I could learn

Not only did I see what he was talking about

But learning how to do bookkeeping and getting on top of my taxes was a game changer

I ran my business better

I qualified for loans to expand my business and increase my income

I learned how to play the game of taxes and suddenly it wasn’t such a burden anymore

Paying my taxes became an opportunity to invest in myself and my future

You might not understand what I mean by that right now

But I hope that you will one day 🙏

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1 month ago | [YT] | 11

Ryan Roi - Tattooer & Financial Coach

Dang Chat GPT, I see why tattoo artists hate AI now…

#tattooartist #marketing

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1 month ago | [YT] | 10

Ryan Roi - Tattooer & Financial Coach

I’M ABOUT TO FLIP A TABLE

The wild entitlement it takes to assume you can just do good tattoos and not need to put yourself out their to attract clients is bonkers to me.

You know who called me the other day?

The f*cking plumber

He did some work for me 3 months ago and he was calling to check in and see how everything was doing.

I said I was good but I appreciate the call

YA KNOW WHAT THIS MF SAID NEXT!?!?

“Awesome well do you know any of the other home owners around you who might need my services?

I’ll give you a $100 off your next visit for everyone you send my way, and they will get a 20% discount if they are a new client”

I was like WHOLY SHIT

That’s literally one of the things I tell my clients in The Artful Marketer to do!

I said I appreciate the hustle and I texted two of my neighbors his number.

Get👏out👏of👏your👏comfort👏zone👏and👏talk👏to👏people👏

Tattooing ISN’T the business

The BUSINESS is the business

The BUSINESS sells TATTOOS

ALL BUSINESSES NEED TO MARKET THEMSELVES

Alright, I’m gonna go drink some tea, and meditate to cool off from this rant

GO GET AFTER IT 💪

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2 months ago | [YT] | 16

Ryan Roi - Tattooer & Financial Coach

Marketing changes fast

But there are some things that have always worked

And always will work

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2 months ago | [YT] | 13

Ryan Roi - Tattooer & Financial Coach

SUPPORT YOUR LOCAL TATTOO ARTIST/SHOP

It’s time to get LOUD 📢

Tell your clients to GET LOUD 📣

Tattooing isn’t a quiet hobby you do in your grandmas basement

(Well… some people do 😂)

It’s the thing that puts FOOD ON THE TABLE 🥘

GAS IN THE TANK ⛽️

ROOF OVER YOUR HEAD 🏠

It’s time to RAISE THE MF ROOF! 🔥

“But Ryan I don’t want to bother anybody”

IF YOU ASKING CLIENTS TO STAND ON THE ROOF OF A CAR WITH A MEGAPHONE AND A TOURCH AND TELL THE WORLD ABOUT YOU BOTHERS THEM

YOU DON’T NEED THOES CLIENTS

(Figuratively speaking 😅)

GET LOUD!
OR GET LEFT BEHIND!

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3 months ago | [YT] | 8

Ryan Roi - Tattooer & Financial Coach

When the weather gets cold…

Do you continue wearing shorts and a T-shirt?

What used to work to grow your tattoo clientele, doesn’t work any more, the weather has changed.

Rather than listening to the old Tat Wizards who say-

“Just do good tattoos and draw more”

I would look to see what other businesses do in a competitive saturated market.

If I’m struggling to sell my custom hand made bags because of competition, my solution isn’t to just make more bags…

The solution is to create a visible, relatable brand

Talk about why I am so passionate about what I make

Sell using emotion… no one logic my needs a new bag…

Build a story, that stirs excitement and emotion in people

(“Broke people” buy $300 bags all the time)

Get that content out in front of as many eyeballs as possible

Price accordingly, but offer an incentive to get those new clients to buy

This is what businesses do in a saturated market to stand out

While the ones who keep wearing those shorts and T-shirts complain about how cold it is 🥶

#tattooartist #marketing

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3 months ago | [YT] | 17