I used to pour so much energy into Instagramā¦. But I knew I wanted to try out other platforms to get seen more. But I was scared it was going to take so much time and be exhaustingā¦..
So instead of focusing on just one platform, I built a simple content system that worked everywhere.
Now I have: - 122K on Instagram - 98K on YouTube - 104K on my email list - Thousands of monthly views from Pinterest
It doesnāt take more timeā¦. Itās just a smarter strategy to use what Iāve already got.
Itās been a little while since Iāve posted here, and I wanted to share something important with you.
For the past few years, Iāve poured so much of my heart into designing knitting patterns, filming tutorials, and building a creative business from the ground up. And while I loved that season, I started to realize something: the business model I had created wasnāt sustainable. I was constantly creating new content, trying to keep up, and feeling like I had to hustle just to maintain momentum.
The turning point for me was when I launched a simple digital gauge converter toolāand it brought in over $10K in a single month. That product followed a completely different model. It was focused, scalable, and built around solving one specific problem. And it completely changed the way I think about creative business.
Now, Iām pivotingāand Iām so excited to share my next chapter with you.
āØ Iāve created something called The Creative Shift Frameworkāa course for creatives who are ready to pivot their business, build a simple digital product, and finally create something that feels aligned and scalable.
Whether youāre a knitter, maker, artist, or coach, this course is here to help you move forward with clarity and confidenceāwithout burning out.
š§¶ 5 Upcoming Knit Sweater Designs You Donāt Want to Miss š§¶ youtube.com/shorts/i29rEw-Ft-... 1ļøā£ Classica Top Down Raglan knit with @dropsdesign Air available mid-March 2ļøā£ Woodland Worsted Pullover knit with @knit_picks Wool of the Andes + Aloft 3ļøā£ Woodland DK Pullover knit with @dropsdesign Nord + Kid-Silk available early April 4ļøā£ Bridges Raglan Cardigan knit with @modeatrowan Softest Alpaca available late April 5ļøā£ Spring Lane Pullover knit with @dropsdesign Big Merino available early May
Ashley Lillis
Ashley Lillis
I used to pour so much energy into Instagramā¦. But I knew I wanted to try out other platforms to get seen more. But I was scared it was going to take so much time and be exhaustingā¦..
So instead of focusing on just one platform, I built a simple content system that worked everywhere.
Now I have:
- 122K on Instagram
- 98K on YouTube
- 104K on my email list
- Thousands of monthly views from Pinterest
It doesnāt take more timeā¦. Itās just a smarter strategy to use what Iāve already got.
Want to see exactly how I do it? Here you go šš»
ashleylillis.myflodesk.com/createonce
What platform are you struggling to grow on right now?
5 months ago | [YT] | 26
View 2 replies
Ashley Lillis
Hey friends š
Itās been a little while since Iāve posted here, and I wanted to share something important with you.
For the past few years, Iāve poured so much of my heart into designing knitting patterns, filming tutorials, and building a creative business from the ground up. And while I loved that season, I started to realize something: the business model I had created wasnāt sustainable. I was constantly creating new content, trying to keep up, and feeling like I had to hustle just to maintain momentum.
The turning point for me was when I launched a simple digital gauge converter toolāand it brought in over $10K in a single month. That product followed a completely different model. It was focused, scalable, and built around solving one specific problem. And it completely changed the way I think about creative business.
Now, Iām pivotingāand Iām so excited to share my next chapter with you.
āØ Iāve created something called The Creative Shift Frameworkāa course for creatives who are ready to pivot their business, build a simple digital product, and finally create something that feels aligned and scalable.
Whether youāre a knitter, maker, artist, or coach, this course is here to help you move forward with clarity and confidenceāwithout burning out.
š You can join the waitlist here to get earlybird access + a special discount:
ashleylillis.myflodesk.com/creativeshiftwaitlist
Thanks so much for being part of my journey. I hope this next phase helps you build something that truly works for you.
6 months ago | [YT] | 78
View 5 replies
Ashley Lillis
Classica Pattern and full video tutorial are now available! https://youtu.be/fNKPLQrZvoA
9 months ago | [YT] | 193
View 2 replies
Ashley Lillis
š§¶ 5 Upcoming Knit Sweater Designs You Donāt Want to Miss š§¶
youtube.com/shorts/i29rEw-Ft-...
1ļøā£ Classica Top Down Raglan knit with @dropsdesign Air available mid-March
2ļøā£ Woodland Worsted Pullover knit with @knit_picks Wool of the Andes + Aloft
3ļøā£ Woodland DK Pullover knit with @dropsdesign Nord + Kid-Silk available early April
4ļøā£ Bridges Raglan Cardigan knit with @modeatrowan Softest Alpaca available late April
5ļøā£ Spring Lane Pullover knit with @dropsdesign Big Merino available early May
9 months ago (edited) | [YT] | 156
View 5 replies
Ashley Lillis
Check out my latest FREE pattern and tutorial! https://youtu.be/_479loYaULo
1 year ago | [YT] | 194
View 6 replies
Ashley Lillis
My latest pattern and tutorial are now available!
How to Knit a Beautiful Lace Sweater | All the Vines Yoke Pullover Pattern + Tutorial
https://youtu.be/cdPtxoGkWvk
1 year ago | [YT] | 501
View 13 replies
Ashley Lillis
Ridgeway cardigan is now available with a full step by step video tutorial! www.ravelry.com/patterns/library/ridgeway-cardigan
1 year ago | [YT] | 198
View 1 reply
Ashley Lillis
The Wildwood Sweater vest is another great fall transition piece. This pattern has a full video tutorial!! www.ravelry.com/patterns/library/wildwood-v-neck-vā¦
1 year ago | [YT] | 183
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Ashley Lillis
Sharing some fun fall outfit inspo for the Cali Cropped Cable Cardigan šā¦. There are so many great outfit options ā¤ļøš liketk.it/4PHnE
1 year ago | [YT] | 44
View 0 replies
Ashley Lillis
The Cali Cropped Cable Cardigan knitting pattern is available to download Ravelry here! www.ravelry.com/patterns/library/cali-cropped-cablā¦
1 year ago | [YT] | 178
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