Meta ads + a quiz funnel is one of the most underrated combos right now.
Converting B2B decision makers from just $1.38. 🤯
Daniel Priestley's ScoreApp lets you build interactive assessments and quizzes designed to attract, engage, and convert your ideal prospects.
Way more exciting than a boring eBook, whitepaper or worse still, a demo request form.
The reason quizzes work so well on Meta is simple: ❎ People don’t go on Facebook or Instagram looking to be “sold to”. ✅ They go there to scroll, discover, and be entertained.
A quiz turns lead gen into an experience, not a transaction.
We’ve been tweaking our Meta driven quiz funnel for years, and we’ve finally nailed down the optimal blueprint.
It’s now converting at $1.38 per lead. Which is unheard of in the B2B world.
Unlike a standard "lead" they come through massively enriched with data from the quiz itself. âś… You know their pain points. âś… Their challenges. âś… Their budget. âś… Their priorities.
Everything you need to tailor the sales conversation.
It makes the entire sales process easier, faster, and far more effective.
If you’re still sending cold traffic straight to a booking page, you’re missing out on one of the biggest opportunities in paid acquisition right now.
Happy to share what’s working if anyone’s curious.
Harry Long
Meta ads + a quiz funnel is one of the most underrated combos right now.
Converting B2B decision makers from just $1.38. 🤯
Daniel Priestley's ScoreApp lets you build interactive assessments and quizzes designed to attract, engage, and convert your ideal prospects.
Way more exciting than a boring eBook, whitepaper or worse still, a demo request form.
The reason quizzes work so well on Meta is simple:
❎ People don’t go on Facebook or Instagram looking to be “sold to”.
âś… They go there to scroll, discover, and be entertained.
A quiz turns lead gen into an experience, not a transaction.
We’ve been tweaking our Meta driven quiz funnel for years, and we’ve finally nailed down the optimal blueprint.
It’s now converting at $1.38 per lead. Which is unheard of in the B2B world.
Unlike a standard "lead" they come through massively enriched with data from the quiz itself.
âś… You know their pain points.
âś… Their challenges.
âś… Their budget.
âś… Their priorities.
Everything you need to tailor the sales conversation.
It makes the entire sales process easier, faster, and far more effective.
If you’re still sending cold traffic straight to a booking page, you’re missing out on one of the biggest opportunities in paid acquisition right now.
Happy to share what’s working if anyone’s curious.
5 months ago | [YT] | 2
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Harry Long
5 months ago | [YT] | 1
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