Mr. 392

It’s time! Widebody Scat is tired of these Brembo pads! 📢📣

9 hours ago | [YT] | 1

Mr. 392

Mark your calendars. Let’s see more of the down fall of Dodge and Chrysler 🍿🥤🫣

1 week ago | [YT] | 6

Mr. 392

AI is powerful for research. This is for my folks that like the details about Dodge (the Charger) and future of V8s for the brand. Enjoy and plan accordingly. 👨🏾‍🏫👀

The "Core Four" Strategy
You are spot on with the names. Stellantis is moving away from the previous "equal funding for all" approach to a top-heavy investment model. 
• The Global Heavy-Lifters: Jeep, Ram, Peugeot, and Fiat have been designated as the primary "investment centers." These four brands account for the vast majority of the company's volume and profitability. 

• The Funding Shift: Most of the R&D and marketing budget is being funneled here. The goal is to maximize the brands that already have a massive global footprint and consistent margins.
What This Means for Dodge
While it sounds like bad news for Dodge fans, it’s more of a "regionalization" than a retirement.

• Regional Focus: Dodge (along with Chrysler, Citroën, and Opel) is being classified as a "Tactical Regional Brand." This means they won’t get the massive, multi-billion dollar "ground-up" global development budgets that Jeep or Ram get.

• The "Trickle-Down" Tech: Instead of developing unique platforms for Dodge, they will leverage the architectures already paid for by the "Core Four." For example, the STLA Large platform used for the new Charger is a shared corporate asset.

• Rebadging Strategy: You will see more models like the Dodge Hornet (which shares its DNA with the Alfa Romeo Tonale). By rebadging or slightly modifying existing global products, Stellantis can keep Dodge showrooms full without the astronomical costs of unique engineering. 

Why the Change?
The shift was born out of necessity. By 2025, Stellantis faced significant losses (reporting a $26 billion net loss for the 2025 fiscal year) and a shrinking U.S. market share. The new CEO, Antonio Filosa, has been clear: they cannot afford to be "everything to everyone" everywhere.

Analyst Note: By focusing marketing dollars on Ram and Jeep in the U.S., Stellantis aims to fix its "pricing problem"—the high MSRPs that drove customers away in 2024 and 2025. Dodge will likely become a leaner, more specialized brand that lives on the "performance" variations of shared Stellantis tech.

It’s a "survive to fight another day" strategy. Dodge gets to keep its name and its high-performance halo (like the V8s we discussed), but it has to do so using the tools and platforms provided by the bigger siblings in the family.

1 week ago | [YT] | 0

Mr. 392

Tomorrow Stellantis is releasing their financial report for Q1 of 2026. Should be interesting to see plans coming up. We already know Dodge and Chrysler won’t be getting any real love (💵) besides rebadging to help save money.

Stellantis lost $26B last year. They not focusing on Dodge and Chrysler 🤷🏾‍♂️. For now you say bye 👋🏿 to future V8s unless it’s borrowed from RAMs TRX or Durango. Don’t expect a new V8 engine to come out with this latest significant reduction in funding folks!

Stick to the old stuff and keep your Mopar💯.

2 weeks ago | [YT] | 2

Mr. 392

Dodge and Chrysler are cooked! 👨🏾‍🍳
That’s real talk for ya! As always stick to the old stuff folks.

2 weeks ago | [YT] | 5

Mr. 392

The Widebody Scat enjoying the cold Utah air 🌬️. Man those mountains look beautiful!

2 weeks ago | [YT] | 70

Mr. 392

We’ve known this for a while about ​⁠‪@Dodge‬

But hey… I’m still here🤷🏾‍♂️😢.

2 weeks ago | [YT] | 6

Mr. 392

Who remembers this show from back in the day? 🔥🔥🔥 I miss the 90s!

2 weeks ago | [YT] | 1

Mr. 392

If this is true…I bet the only V8 Charger coming is a Hellcat over $100K+. Dodge ain’t getting no real budgeting money 🧐. Welp it’s been nice…

www.carscoops.com/2026/04/stellantis-brand-priorit…

2 weeks ago | [YT] | 4

Mr. 392

Happy April’s Fools day! Remember don’t believe anything today, especially on YouTube 😆.

1 month ago | [YT] | 7