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Hey, I’m Jonathan Montoya. I was an electrical engineer stuck in the 9–5, trying everything I could to make money online. In 2019, I had -$1,200 in my bank account. Nine months later, I quit my job.
Since then, I’ve built multiple seven-figure businesses and helped more than 66,000 students start online.
On this channel, I share what I’m actually doing right now with AI, digital marketing, software, funnels, content, ads, and affiliate marketing.
A lot has changed over the years, but the goal is still the same: help everyday people use the internet to build something that gives them more freedom.
Jonathan Montoya
Everything has found a way to become a monthly payment.
What's a subscription you canceled and never missed?
4 days ago | [YT] | 6
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Jonathan Montoya
Both people in this screenshot appear to have plenty of options.
What's something you'd happily spend more on once you could comfortably afford it?
4 days ago | [YT] | 3
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Jonathan Montoya
Honest work deserves respect even when the job title doesn't impress anybody.
What did someone's years of steady, unglamorous work make possible for your family?
4 days ago | [YT] | 16
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Jonathan Montoya
Some jobs measure whether you look busy.
What's the best example of pointless busywork you've seen?
5 days ago | [YT] | 5
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Jonathan Montoya
Paying $1,800 in rent and being questioned about a $1,500 mortgage is going to feel backwards.
What was the hardest part of moving from renting to owning?
5 days ago | [YT] | 342
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Jonathan Montoya
If you're paying to stay somewhere, a spare roll of toilet paper feels like a reasonable expectation.
What's the most basic thing a rental should always include?
5 days ago | [YT] | 1
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Jonathan Montoya
You shouldn't need to explain a day off like you're defending a business proposal.
What does a genuinely restful day look like for you?
5 days ago | [YT] | 1
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Jonathan Montoya
Splitting a small bill can reveal a surprisingly large amount about a friendship.
Splitting costs is fair; turning every hangout into an audit can get exhausting. How does your friend group handle small shared expenses?
5 days ago | [YT] | 4
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Jonathan Montoya
I don't want every weekday to be something I recover from on the weekend.
I want to build things. I want to earn. I want to do work that matters.
I also want a dinner where my head isn't still in the inbox.
A trip where the laptop doesn't get its own seat.
A random afternoon that doesn't feel like something I have to earn by being exhausted first.
Ambition should make your life bigger. It shouldn't consume all of it.
5 days ago | [YT] | 1
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Jonathan Montoya
A couch in the middle of the room being a sign you've made it is painfully specific. 😂
What small thing felt like a big upgrade in your life?
5 days ago | [YT] | 0
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