BAI Embroidery Master

Explore BAI embroidery machines and solutions at bai.store.

Welcome to BAI TV.

Here, we share embroidery machine tutorials, practical tips, product demonstrations, customer projects, and the latest updates from BAI.

We are committed to developing professional embroidery machines and innovative solutions for modern embroidery businesses. From The Mirror and The Vision to our latest products, BAI continues to improve performance, efficiency, and user experience.

Beyond machines, we provide ongoing guidance and customer support throughout your embroidery journey.

Subscribe to BAI TV and join our embroidery community.


BAI TV

Meet BAi Nation — your local support team on every step of your embroidery journey! 🎉
From unboxing your first machine to mastering advanced designs, BAi Nation is right here with you.
Looking for the BAi machine that fits your projects best?
Visit our Atlanta (GA) locations for an in-person demo —
see the machine in action, test real materials, and ask our engineers anything.
Need help after your purchase?
BAi Nation offers hands-on training, online courses, and local service support — fast, friendly, and close to home.
Here in the U.S., we have a dedicated local team.
We’re not just here to support you —
we’re your creative partner, making embroidery easier, smoother, and more fun.

1 month ago | [YT] | 22

BAI TV

POV: What Can You Actually Make With a BAi Embroidery Machine? 👀

2 months ago | [YT] | 68

BAI TV

Big news — Service Map is officially taking its first step forward.

Please join us in welcoming our very first trainer partner, Jotam Ulloa, to the BAi Service Map network! 🎉

Located in Hazleton, Pennsylvania, Jotam will provide local embroidery training support, helping users learn faster, solve problems quicker, and gain confidence with their machines.

Service Map was created with one goal in mind:
Support should be closer, faster, and easier to access.

This is only the beginning. More trainers and engineers will be joining across different regions as we continue building a stronger support network for embroidery creators everywhere.

📍 First stop: Pennsylvania
🌎 More locations coming soon

2 months ago | [YT] | 20

BAI TV

Creative ideas from our BAi customers ✨

From turning a wooden crate into a custom thread rack 🧵
to creating stunning embroidered caps 🧢

We absolutely love seeing the creativity and passion our community brings to every project. Thank you for sharing your amazing work with us!

2 months ago | [YT] | 78

BAI TV

Embroidery shared by our customer, Matt Dennison

Trucker cap sides design.
Digitized with a light base (knockdown) fill to create a smooth, even surface.

Materials & settings:
➡️3 sheets of 1.5 oz tearaway stabilizer
➡️75/11 needles
➡️Standard cap hoop

2 months ago | [YT] | 35

BAI TV

Support—now closer than ever.

Across the map,
those icons mean something real:

👨‍🏫 Trainers ready to guide you
🔧 Engineers ready to fix and support

No more waiting days.
No more guessing what to do next.

BAi Service Map connects you to
real people, near you.

📍 Find local support
⚡ Book faster
🤝 Get help in person

👉 100horse.com/serviceMap

Now recruiting.
If you can train or repair,
there’s a place for you on this map.

3 months ago | [YT] | 19

BAI TV

Hey BAi Family 👋 We’re officially on TikTok Shop!
BAi Store: vt.tiktok.com/ZTkyn5q6q/?page=TikTokShop

We’re hosting our first LIVE session:
🧵 BAi Official TikTok Live Debut
📅 April 15 (Wednesday)
🕘 9:00 PM ET | 6:00 PM PT

Here’s what you’ll learn:
✔ How to choose the right supplies for different designs
✔ Common mistakes—even experienced users still make
💬 Got questions? Drop them in the live—we’ll answer in real time!

🎁 Special perk:
Follow our BAi Store and get a $5 follower coupon
Valid for:
✔ Richword supplies
✔ BAi pocket hoops & shoe hoops

👉 Don’t miss it—this live is made for you!

3 months ago | [YT] | 24

BAI TV

We’re excited to share this stunning embroidery work from our friend Martha J. Vazquez ✨
The details are absolutely incredible! Which part do you love the most?

3 months ago | [YT] | 44

BAI TV

Check out these stunning hats embroidered by our customer, Christiano Hoops! ✨

The gold ones feature 3D puff embroidery with double 2mm foam.
The black ones are flat embroidery.

Which style do you like better—3D puff or flat? Let us know in the comments! 🎩💛🖤

3 months ago | [YT] | 74

BAI TV

Why choose THE MIRROR as your first embroidery machine?
Because your first step defines everything that follows.
At BAi, we believe your first machine should do more than just work —
it should build confidence, spark creativity, and lay the foundation for what’s next.
THE MIRROR is designed to support you from day one,
and grow with you as your skills and ambitions evolve.
Start with more than a machine.
Start with a future you can build on.

3 months ago | [YT] | 40