Ityaara is our new chapter — a vision crafted to bring our signature embroidered fabrics directly to both retail and wholesale customers around the world.

Our journey began 16 years ago in Surat, the textile city of India, with just one embroidery machine and a big dream. We’ve always believed fabric is more than just material — it’s a canvas of culture, a carrier of design, and an expression of identity. That belief led us to build something extraordinary.

We are not just manufacturers — we are storytellers in thread, innovators in design, and partners to those who value detail and distinction. Every piece we create blends craftsmanship with consistency — ensuring beautiful textures, intricate detailing, and the kind of finishing that elevates any garment.