The Coaches Journey

The Coach's Journey is the go-to podcast and YouTube channel for coaches who are serious about building a sustainable, high-impact coaching business. Hosted by Daniel Fernandes and Faisal Ensaun, every episode goes deep on the real challenges coaches face — from signing your first clients and mastering discovery calls, to scaling your income, building your network, and developing the coaching mastery that creates lasting transformation for the people you serve.

What we cover
- How to get coaching clients from the network you already have
- Discovery calls, coaching containers, and client retention
- Coaching skills, business development, and entrepreneur mindset
- What's actually working in the modern coaching industry — no fluff, no hype
- How to use AI and content without losing the human edge that makes coaching powerful

Want to go deeper? Join the CMC Community, a community built for coaches who want real accountability, live coaching, and a network of peers committed to growth.


The Coaches Journey

Coaches: Get Your Next 5 Clients
If you’re great at helping people but your discovery calls or coaching sessions are not leading to sign-ups, this workshop is for you.
You may be posting, giving value, and having conversations, but still wondering:
“Why are people interested but not signing up?”
That’s what we’ll help you fix inside this live workshop:
Get Your Next 5 Clients — Delivering Sessions That Sell
Register here: cmc.coach/workshop
You’ll learn how to:
Find where your sales process is breaking down
Improve your marketing and follow-up system
Use a simple 5-step discovery call structure
Lead sessions from presence to decision
Leave with clear next steps to sign your next five clients
This is practical, not motivational.
Workshop Details:
- Wednesday, June 10, 2026. 9:00 AM – 11:30 AM EST
- Live Online Workshop
If your sessions often end with “I’ll think about it,” this workshop will show you what to do differently.
Register here:
cmc.coach/workshop
And if you know a coach who could benefit from this, please share this link with them.

2 months ago | [YT] | 1

The Coaches Journey

This is something I see often. A coach has a really good conversation with a prospect. There's connection. The person seems interested, even grateful. And then nothing happens.
So the coach follows up. Maybe twice. And then starts to wonder — am I being too persistent? Am I coming across as pushy?
Usually, that's not the problem.
The problem is that the conversation didn't have a clear structure that led anywhere. The discovery was good, but there was no process connecting it to a next step.
This is actually one of the things we'll go into in detail on June 10 — how to structure conversations so that following up doesn't feel awkward, because the next step was already established during the call itself.
📅 June 10 | 9:30 AM EST 👉 cmc.coach/workshop

2 months ago | [YT] | 1

The Coaches Journey

Most coaches avoid selling because they don't want to be that person — the one who corners someone and pitches them before there's any real connection.
That instinct is actually good. It means you care about the relationship.
But here's the distinction: ethical selling isn't about pressure. It's about clarity. Helping someone understand what they're dealing with, what's possible, and whether working together makes sense.
As Faisal puts it — you're not trying to convince anyone. You're helping them make a decision that actually serves them.
When you understand that, sales stops feeling uncomfortable. It feels like the natural end of a good conversation.
That's one of the core things we'll cover on June 10.
📅 June 10 | 9:30 AM EST 👉 cmc.coach/workshop
Warm regards, Coaching Mastery Community

2 months ago | [YT] | 0

The Coaches Journey

One of the coaches in our last session made an observation that stuck with me.
She said she'd pause for a while — life happened, things got difficult — and when she came back, she felt like she had to start from scratch. Everything she'd tried before hadn't left her with anything to build on.
That's what happens without a real client creation process. You're always restarting.
But when there's an actual structure — how you put yourself out there, how you have conversations, how you move someone from a connection to a client — you don't lose all your ground when life interrupts. You just pick up the process again.
That's what we're building on June 10. Something you can return to.
👉 cmc.coach/workshop

2 months ago | [YT] | 0