Ask Sarthak Goel

New Video Is Out Now 👉🏻 https://youtu.be/dGhpMhXjFBw

19 hours ago | [YT] | 151

Ask Sarthak Goel

𝐀 𝐐𝐮𝐢𝐞𝐭 𝐌𝐨𝐦𝐞𝐧𝐭 𝐓𝐡𝐚𝐭 𝐊𝐞𝐩𝐭 𝐌𝐞 𝐆𝐨𝐢𝐧𝐠 (𝐀𝐧𝐝 𝐀 𝐌𝐞𝐬𝐬𝐚𝐠𝐞 𝐅𝐨𝐫 𝐄𝐯𝐞𝐫𝐲 𝐃𝟐𝐂 𝐅𝐨𝐮𝐧𝐝𝐞𝐫)


Building in D2C is exhausting.

Most days are not hustle reels or funding announcements.

They’re stress, fatigue, self-doubt, and doing the same things again - hoping they compound.

Like many founders, I have a routine to stay sane.

One of them is consuming D2C content - podcasts, discussions, breakdowns.

Not for motivation quotes, but to stay in the energy of building.

Recently, I was watching an episode of the Asymmetry Podcast - where industry leaders Like Shantanu Deshpande , Revant Bhate & Chirag Taneja were talking about trends, consumer behavior, and specifically, the rise of perfumery in India.

As they discussed search trends, brands, and category momentum, something unexpected happened.

On the screen, during that conversation, my brand appeared in the data.

Not because it was discussed.
Not because it was praised.

And honestly - not even because it was ranked above a bigger name at that moment.

That part didn’t matter to me.

What hit me emotionally was something else entirely.

The people I’ve learned from for years - the ones whose conversations shaped how I think about brands, products, and consumers - had my work sitting quietly inside their discussion.

Not as a story.
Not as a case study they prepared.
Just… there.

Existing in the same frame.

And for a moment, I froze.

I felt motivated.
I felt grateful.

And yes, my eyes got heavy - because this journey is lonely, and these moments are rare.

I don’t know what “success” means anymore.

Is it bigger turnover?
Is it profit numbers?

I genuinely don’t know.

I’ve built multiple content platforms.
I’ve launched products that work.

By my own definition, I’m doing okay.

But this moment reminded me of something deeper -

Sometimes progress doesn’t announce itself. It just quietly shows you that you’re on the right path.

I’m not proud that my name appeared above anyone else.

I’m not disappointed that no one spoke about us.

That’s not the lesson.

The Lesson for Every D2C Founder

If you’re building right now and feel unseen, unheard, or insignificant - understand this -

- Impact starts long before recognition
- Alignment comes before validation
- And consistency shows up before applause

You may already be part of conversations you’ll never hear.
You may already be visible in rooms you’ve never entered.

Keep building.
Keep refining.
Keep working when no one is clapping.

Sometimes, that quiet signal is all you get.
And sometimes - that’s more than enough to keep going.

#entrepreneurship #d2c #sarthakgoel #brandbuilding #startups

1 day ago | [YT] | 90

Ask Sarthak Goel

New Video Is Out Now 👉🏻 https://youtu.be/FEip_6EzMSU

4 days ago | [YT] | 357

Ask Sarthak Goel

𝐎𝐧 𝟏𝟐𝐭𝐡 𝐃𝐞𝐜𝐞𝐦𝐛𝐞𝐫, 𝐈 𝐭𝐮𝐫𝐧𝐞𝐝 𝟐𝟖.

At one point in my life, I was struggling with addictions, chaos, and direction.

Today, I run multiple brands, building one of the fastest-growing men’s perfume brands in India, manage 3-4 YouTube channels, 2-3 Instagram accounts, and a combined audience of over 2 million - without addictions, and with responsibility.

This is not a flex.
It’s context.

Because this post is not about success.
It’s about the thinking that stopped my life from drifting.

Not a celebration post. Not a regret post.

Just clarity.

My life didn’t go wrong at any point.
It kept pulling me back to the same principles - no matter how far I drifted.

Here’s what I would tell my younger self.

I was never meant to live by borrowed rules.
I wanted my own routines, my own systems, and the consequences that come with them.

That’s why I never chose corporate - not because it’s wrong, but because it wasn’t mine.

If structure works for you, that’s fine.
I needed ownership.

I’ve lived my life in episodes.
Anything that ever fascinated me, I went into it fully - right or wrong.

I wanted to know how far it goes, what’s the worst that can happen.

Not to destroy myself, but to understand balance by touching the extremes.

I’m the kind of person who burns his hand once just to know how close he can stand to the flame and still get things done.

Resetting was never my hardest battle.

Quitting bad habits.
Walking away from phases.
Letting go of addictions.

Because I never forgot how to be a good son.

I’ve disappointed my parents.
I’ve tested their patience.
I’ve been the worst version of myself.

But being a good son was an identity I practiced for over a decade.

That always brought me back to the zero line - without resentment, without irreversible damage.

At 28, I don’t live on autopilot anymore.

I audit myself.
I engineer myself.
I question every desire before I act on it.

Why do I want this?

Am I seeking validation - or doing it for myself?

Is this ambition - or motivation born out of insecurity?

I’ve started finding honest answers to these questions.

And that has changed how I move, decide, and grow.

I don’t believe in giving advice or taking it blindly.

I take suggestions. I offer suggestions - with caution.

Not to change someone’s path, but to widen perspective.

I navigate life myself.

I let suggestions open my mind,
but I move with what feels most correct to me.

And if I fall, I don’t regret it.
Burning some money. Wasting some time.

That’s a small price to pay for becoming wiserand sharpening my inner intuition.

This isn’t the final chapter.
Just the one I’m consciously writing.

#clarity #discipline #entrepreneurlife #intentionalliving #sarthakgoel

1 week ago | [YT] | 1,869

Ask Sarthak Goel

New Video Is Out Now 👉🏻https://youtu.be/fKXiTWonMcM

1 week ago | [YT] | 306

Ask Sarthak Goel

Very Important Video For Every Man Who Wants To Make It Big In Life 👉🏻 https://youtu.be/WRzSFEo8y1I

1 week ago | [YT] | 221

Ask Sarthak Goel

New Video Is Out Now 👉🏻 https://youtu.be/UO1iuDvRLWI

2 weeks ago | [YT] | 255

Ask Sarthak Goel

𝐓𝐡𝐞 𝐇𝐚𝐫𝐝𝐞𝐬𝐭 𝐃𝐞𝐜𝐢𝐬𝐢𝐨𝐧 𝐈 𝐌𝐚𝐝𝐞 - 𝐒𝐚𝐲𝐢𝐧𝐠 𝐍𝐨 𝐓𝐨 𝐅𝐮𝐧𝐝𝐢𝐧𝐠


When I launched DADDY PERFUMES, sales blew up instantly because of my existing audience.

Investors noticed. I got great offers, great valuations.

And for some time, I truly believed funding was validation - the final stamp that my brand was unstoppable.

But when I got close to taking the money, I stepped back.

Why?

Because I realised something uncomfortable -

- My systems weren’t ready.
- My team wasn’t aligned.
- Operations weren’t stable.
- The foundation wasn’t strong enough to carry investor pressure.

And here’s the reality founders don’t say out loud -

Funding doesn’t fix a weak business.
Funding can even destroy it.

So I took time off the “funding race” and focused on fixing everything - operations, fulfilment, systems, organisation, processes… every single piece.

And as things improved, something surprising happened:

The more ready I became for funding, the less I actually needed it.

Because once your systems run smoothly,
and your brand grows steadily on its own,
you realise money isn’t the problem -
discipline and structure are.

Yes, you might need heavy capital later for massive campaigns, but the most expensive money in the world is equity.

Losing control is costlier than any loan.

So here’s my message to founders -

Stop thinking funding will fix your business.
Only you can fix your business.

Competition may raise money and scale fast - but they can also collapse fast.

They leave gaps in the market that patient founders win later.

Build your systems.
Strengthen your foundation.
Be patient.

Because by the time you finally become “ready” for funding…you’ll realise you don’t actually need it anymore.

#investors #funding #entrepreneurship #sarthakgoel #business

3 weeks ago | [YT] | 1,053

Ask Sarthak Goel

𝐓𝐡𝐞 𝐅𝐨𝐮𝐧𝐝𝐞𝐫 𝐈𝐧𝐬𝐢𝐠𝐡𝐭 𝐓𝐡𝐚𝐭 𝐇𝐮𝐫𝐭 𝐓𝐡𝐞 𝐌𝐨𝐬𝐭 - 𝐁𝐮𝐭 𝐇𝐞𝐥𝐩𝐞𝐝 𝐌𝐞 𝐓𝐡𝐞 𝐌𝐨𝐬𝐭

In this journey, I’ve met every kind of person - rude, selfish, transactional, money - obsessed, and people who talk to you only when they need something.

And this happens everywhere - hiring, building a team, collaborations, partnerships… everywhere.

I know money and time matter.

I know people should charge for their work.
And I’ve always paid whatever I could.

But even then, I’ve seen both sides:

- Some people ghost you the moment you say your budget is small.

- Some collaborators treat conversations like price negotiations from the first second.

And then there are the rare ones…

People who say, “Let’s start, budgets we will figure out.”

People who bring energy, not ego.

People who help because they genuinely enjoy creating something.

I’m not talking about underpaying anyone.

I’m talking about kindness - professional kindness - which is becoming rare.

And here’s the truth I’ve learned the hard way -

If you let the bad experiences turn you cold, rude, defensive, or overly money-first,
you don’t just lose people…
you start losing yourself.

Your frustration increases.

Your work quality drops.
And even long-term money stops showing up.

Because stable growth is slow.
And it only happens when you protect the part of yourself that actually enjoys building.

Yes, I’ve met rude people.
But I’ve also met genuinely good ones.

And for them - and for myself - I choose to stay the same person.

Kindness is still a competitive advantage.
And the world eventually rewards those who don’t lose it.

In Frame With Me - Ankur Mishra

#entrepreneurship #sarthakgoel #startups #businessgrowth

3 weeks ago | [YT] | 512

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🚨Casanova (Ultimate Tool) is out now for inner circle at a special price 👉🏻 daddyofficial.in/products/cassanova-50-ml
Spicy tobacco + sweet honey… upgrade your charisma now. (No coupons needed)

4 weeks ago | [YT] | 209