Rival is a marketing consultancy for brands that want to challenge convention in their category. We’re on a mission to understand what challenger brands do differently to grow in categories that are being disrupted, and use a challenger playbook to deliver outsized impact through an integrated, tech-enabled approach.
We work with brands like Unilever, JPMorgan, Webflow, Nascar and many more to help them innovate across four main areas of the marketing function: brand & GTM strategy, creative & production, paid media planning & buying, and customer data & martech.
Our team brings executional experience from running some of the world’s leading marketing practices - all driven by a curiosity to understand challenger brands and category change (including our own).
Check out our website at www.wearerival.com/
We Are Rival
Do you agree?
On the latest episode of Scratch, we had acclaimed marketing expert, Martin Lindstrom stop by to talk about why the CMO is lacking power at C-suite and how to change it.
Check out the full episode here: https://youtu.be/nVbx9Rvlb_4?feature=...
2 years ago | [YT] | 2
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We Are Rival
When it comes to marketing a challenger brand, you need to be constantly evolving in order to stay ahead.
Speed is the number one priority when determining how you go to market and how you engage your customers.
#marketingtips #marketing"
2 years ago | [YT] | 5
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