Tony Robbins is a #1 New York Times best-selling author, entrepreneur, philanthropist, and the #1 Life and Business Strategist. More than 100 million people from 195 countries have enjoyed the warmth, humor, and transformational power of his business and personal development events.

He is the author of 7 internationally bestselling books, including three #1 New York Times bestsellers: Money: Master the Game, Unshakeable, and Life Force. He created the #1 personal and professional development program and more than 10 million people have attended his live seminars.

As a philanthropist through the Tony Robbins Foundation and in partnership with Feeding America, Mr. Robbins has provided over 985 million meals to those in need, provides fresh water to 250,000 people a day in India, has awarded 2,500+ grants to health & human services organizations, and supported 1,700+ correctional facilities and thousands of young leaders through teen programs.

Learn more: tonyrobbins.com


Tony Robbins

Thirty-five years ago, I poured my heart and soul into this book, driven by the belief that every one of us possesses the power to take control and create an extraordinary quality of life.

📘 The 35th Anniversary Edition is here and I want to get a FREE copy in your hands.

The world has changed dramatically since then. But the human spirit remains unshakeable.

These principles worked in 1991. They work today. Because the psychology of what drives human beings — what makes us rise or stay stuck — hasn’t changed in thousands of years.

The truth is, you already have everything you need to create a life of meaning, joy, and fulfillment. With the right strategies, you can break old patterns and AWAKEN THE GIANT inside you. 🙌

tonyr.co/4dGndSF

8 hours ago | [YT] | 284

Tony Robbins

I wrote AWAKEN THE GIANT WITHIN for one reason: to be a wake-up call for anyone who knows, deep down, that they are capable of so much more.

35 years later, that mission hasn’t changed.

Every insight, every tool, every strategy in this book comes from lived experience. From my own journey of transformation in my early twenties, and from four decades of working side by side with over 100 million people across 193 countries. Presidents. CEOs. World champions. And everyday people who simply decided they were done settling.

What I couldn’t have known when I first wrote it is that decades later, people would still be stopping me to say it changed their life! That they passed their well-loved copies to their kids, that their kids passed it to theirs. That they’ve read it five times, and with each read discover something new.

Today, I’m beyond grateful to share this fully updated 35th Anniversary Edition of Awaken the Giant Within — renewed for a new generation, and carrying the same truth it always has:

The giant you’ve been waiting for? It’s already inside you.

This book is a blueprint for your mind, your emotions, your finances, your relationships — it’s your map to creating an extraordinary life on YOUR terms.

I’d like to send it to you for FREE — just cover the shipping and we’ll mail your copy: tonyr.co/4dGndSF

1 day ago | [YT] | 2,964

Tony Robbins

On Memorial Day, we honor all of our brave soldiers, sailors, airman and women, Marines, and every member of our Armed Forces who made the ultimate sacrifice in the name of freedom.

We send our deepest gratitude today and every day to all who have served, and send a prayer to the families and friends of our fallen heroes. 🇺🇸🙏

1 week ago | [YT] | 1,208

Tony Robbins

Everything happening in the world right now: the economic shifts, the political tension, the technological disruption, the uncertainty that seems to be everywhere at once. Every bit of it can be traced back to patterns.

Most people experience this as chaos.

The ones who understand patterns experience it as a map.

My new Seasons & Pattern Recognition playbook is about developing the 3 levels of pattern mastery. It works alongside Tony Robbins AI through a 4-week plan to build these skills. Try Tony Robbins AI for $1 and the playbook is included. Current subscribers, check your email for this new playbook.

1 week ago | [YT] | 3,117

Tony Robbins

You are the beloved heartbeat of our existence.

Thank you for the gift of life itself ❤️

2 weeks ago | [YT] | 5,297

Tony Robbins

A few photos from our weekend at the F1 Grand Prix in Miami! 🌴🔥🏁

What an unforgettable adventure with our friends, the Platinum Lions.🦁

For those of you who don’t know, our Platinum Lions are an extraordinary group of leaders and philanthropists who never stop raising the bar. For themselves, for each other, and for the world.🌎

Sage and I were deeply moved hearing your stories — health breakthroughs, businesses taken to new levels, families strengthened, challenges met with new awareness, and deeper self-compassion.

THAT is what this community does, and that’s what proximity to such dynamic people makes possible.

We had the privilege of welcoming the brilliant Lior Weinstein to the weekend.

One of the world’s leading minds on AI and human potential — listening to him map where this technology is taking us is like watching someone find the racing line on the future itself.

He’s not just keeping pace with what’s coming. He’s in pole position. 🏎️

The tempo of the world is accelerating! What took decades now takes weeks.

And what we witnessed this weekend was a group rising to meet that moment —
with intention, with love, and with each other. 🙏❤️👊

📸: @garrett.lobaugh

4 weeks ago | [YT] | 7,001

Tony Robbins

Thank you ‪@lewishowes‬ for all of the work you've done and continue to do. I will always remember this interview. Truly powerful!

1 month ago | [YT] | 92

Tony Robbins

Congratulations to our Fountain Life team on the grand opening of our Houston location!

This week we celebrated our fifth Fountain Life Longevity Center — and second in Texas — alongside our co-founders Peter Diamandis, Dr. William Kapp, and Dr. Robert Hariri, surrounded by some of Houston’s top leaders in business, wellness, and innovation.

We built Fountain Life because most people wait until it’s too late to take control of their health. Now Houston has access to the world’s most advanced AI-guided diagnostics, personalized longevity care, and proactive health optimization, and the tools to detect things when they’re small and handle them now.

A person with health has a million dreams. A person without it has one.

Dallas. New York. Orlando. Naples. Houston. And with exciting conversations underway in Dubai, our mission to bring this to the world is just getting started. 🙌🌱💙

1 month ago | [YT] | 2,303

Tony Robbins

Honored to be executive producing Nine Little Indians. I urge you to watch this film. The story of the Charbonneau sisters is one that MUST be told. 🙏

Watch the trailer now.

1 month ago | [YT] | 60

Tony Robbins

Winter is always followed by Spring! A reminder that life is always reaching toward growth, new life, and rebirth.

No matter what season you’ve been navigating, darkness is never the end.

Our suffering can lead us to something deeply meaningful.

We can let go. And we can be renewed.

We’re sending love and enormous gratitude for this incredible community 🌷🙏💜

1 month ago | [YT] | 7,671