Transform your agency through vertical specialization and proven growth strategies. Join Corey Quinn, former CMO who helped scale an agency from $20M to $150M, as he hosts the Deep Specialization Podcast featuring successful agency leaders who've mastered vertical market specialization.
Learn their journeys, strategies, and the keys to becoming the go-to expert in your chosen market.
Plus, access free training content to help implement vertical specialization in your agency, including:
→ Proven frameworks for choosing your vertical
→ Strategies for building trust and authority
→ Tactics for generating consistent leads
→ Systems for scaling your specialized agency
Whether you're considering vertical specialization or looking to optimize your current vertical approach, this channel gives you the roadmap and real-world examples you need to succeed.
For podcast guest inquiries:
Contact Reignite Media
contact@reignitemedia.com
Corey Quinn
Heard of NLP? Heres an amazing video to learn from the co-founder of NLP, Dr. Richard Bandler
1 month ago | [YT] | 0
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Corey Quinn
Good marketing drives more sales.
Period.
Here's what I mean.
Let's say that your target vertical has 10,000 businesses.
According to research, 5% of them are actively shopping for a new agency.
10,000 x 5% = 500 sales opportunities
Wouldn't you like to get every one of those in front of your sales team?
Of course!
Be honest...what are the chances that all or most of them will...
1/ Think of your agency because you're top of mind?
2/ Add you to a short list of agencies to vet further?
3/ Book a sales appointment?
Here's the thing...
If your sales team isn't getting enough at-bats, it's time to re-examine your marketing plan.
1 year ago | [YT] | 1
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Corey Quinn
Drowning in agency client fires?
Here's your escape path:
1. Stop being a generalist.
2. Start being a vertical-market specialist.
Along the way, you'll get really good at running the same play for the same audience.
And reap all the benefits that come from doing one thing over and over and over.
1 year ago | [YT] | 0
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Corey Quinn
Dear Agency Founders,
Repeat this to yourself every day until it becomes a habit:
"I will stop saying yes to bad-fit clients."
Your marketing, sales, and customer success teams will thank you.
And so will your family.
✌️
1 year ago | [YT] | 2
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