The Exporter's Compass with Adetokunbo Adewoyin

The Exporter's Compass is your trusted guide to navigating trade and non-oil exports within and outside Africa. Whether you're a new or established exporter, this channel simplifies the complexities of global trade, breaks down export documentation, demystifies market access, and shares real-time insights on intra-African and international exports.
From practical tips to trade trends, we help African businesses confidently chart their course in the global market.
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🎯 Your compass for trade clarity, export growth, and global success.

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The Exporter's Compass with Adetokunbo Adewoyin

#ExportMythVsFact

Export readiness goes beyond the exporter.

It’s shaped by the export ecosystem — policies, processes, institutions, finance, and logistics.
Strong ecosystems help exporters grow.
Weak ones hold them back.

#ExportReadiness #ExportEcosystem #TradeEducation #AfricanExports #NonOilExports #TheExportersCompass #AdetokunboAdewoyin ‪@fortress20global‬

21 hours ago | [YT] | 1

The Exporter's Compass with Adetokunbo Adewoyin

#TermoftheDay- The Export Ecosystem

The export ecosystem is everything that makes exporting possible 🌍
People. Policies. Processes. Institutions.

When the ecosystem works, exporters gain access to finance, smooth logistics, clear regulations, and global markets. When it doesn’t, even good products struggle to cross borders.

Strengthening the export ecosystem means more jobs, stronger businesses, and more African products competing globally—especially under AfCFTA.

#ExportEcosystem #ExportEducation #AfricanTrade #AfCFTA #GlobalMarkets #TheExportersCompass #AdetokunboAdewoyin #Fortress20Global

1 day ago | [YT] | 1

The Exporter's Compass with Adetokunbo Adewoyin

#ExportQuoteoftheDay

Export failure doesn’t mean you can’t trade globally.
It usually means something in your pricing, paperwork, or planning needs fixing.

Pause. Learn. Adjust.
That’s how real exporters grow.

#ExportMindset #TradeLessons #ExportTips #GlobalTrade #AfricanExports #TheExportersCompass #AdetokunboAdewoyin ‪@fortress20global‬

2 days ago | [YT] | 1

The Exporter's Compass with Adetokunbo Adewoyin

#HappyNewYear2026

Happy New Year! ✨
May 2026 be filled with clarity, strength, and consistent wins.
May every day, week, and month draw you closer to your export dreams, and may you end the year living the reality of the goals you set today.

Here’s to growth, impact, and a remarkable 2026.
— From all of us at The Exporter's Compass!

#TheExportersCompass #Fortress20Global ‪@fortress20global‬ #AdetokunboAdewoyin #IntraAfricanTrade #GlobalTrade #Africatotheworld

5 days ago | [YT] | 2

The Exporter's Compass with Adetokunbo Adewoyin

#TermoftheDay- Country Risk

Country risk is the chance that conditions in a buyer’s country may disrupt an international trade deal—causing delayed payments, blocked funds, or delivery challenges, even when both parties intend to perform.

It includes political instability, currency controls, weak legal systems, sanctions, or sudden policy changes that affect trade and payments.

Smart exporters assess country risk early and manage it through safer payment terms, strong contracts, insurance, and informed market entry decisions.

#ExportTerms #CountryRisk #InternationalTrade #ExportEducation #NonOilExports #TradeTips #TheExportersCompass #AdetokunboAdewoyin‪@fortress20global‬

1 week ago | [YT] | 2

The Exporter's Compass with Adetokunbo Adewoyin

#ExportQuoteoftheDay
A great export deal isn’t complete at the port; it’s complete when the last mile delivers value to the buyer.

Last-mile delivery is where trust, experience, and repeat business are built.

#ExportQuoteOfTheDay #LastMileDelivery #GlobalTrade #ExportSuccess #TradeTips #CustomerExperience #TheExportersCompass #AdetokunboAdewoyin ‪@fortress20global‬

1 week ago | [YT] | 1

The Exporter's Compass with Adetokunbo Adewoyin

#ExportTipoftheDay

Export Tip of the Week: Export Labels

Export labels are more than stickers — they are compliance tools.
The right label helps your goods get handled properly and cleared faster at the border.

Always check destination-country requirements:
✔️ Language
✔️ Country of origin
✔️ Safety warnings
✔️ Batch or lot numbers

One wrong label can cause delays or rejection.
Label right. Export smart.

#ExportLabelling #InternationalTrade #GlobalBusiness #TheExportersCompass #AdetokunboAdewoyin ‪@fortress20global‬

1 week ago | [YT] | 2

The Exporter's Compass with Adetokunbo Adewoyin

#MerryChristmas

As we celebrate Christmas today, all of us at The Exporter’s Compass wish you indescribable joy and unending peace this season.

May the coming year exceed your expectations and lead you into new frontiers of growth and purpose.

Merry Christmas, and here’s to a purposeful and fulfilling New Year.

#Compliments ‪@fortress20global‬ #ChristmasGreetings #TheExportersCompass #AdetokunboAdewoyin #NewYear #2025 #2026

1 week ago (edited) | [YT] | 2

The Exporter's Compass with Adetokunbo Adewoyin

#ExportMythvsFact

❌ Myth: Contract clauses are just legal paperwork.
âś… Fact: Contract clauses protect your money, timelines, and risks in export deals.

If it’s not in the contract, it’s not protected.

#ExportTips #TradeEducation #ExportLife #GlobalTrade #TheExportersCompass #AdetokunboAdewoyin #Fortress20Global

2 weeks ago | [YT] | 2

The Exporter's Compass with Adetokunbo Adewoyin

#TermoftheDay- Price Escalation Clause

A price escalation clause allows export prices to change when key costs rise after a contract is signed.

It helps both exporters and buyers manage risks from fuel, freight, FX, or raw material fluctuations—without reopening the contract.

In global trade, it’s a smart tool for fairness, stability, and long-term partnerships.

#ExportTerms #TradeBasics #ExportPricing #InternationalTrade #TheExportersCompass #AdetokunboAdewoyin ‪@fortress20global‬

2 weeks ago | [YT] | 0