CNY 2026 brand activations at AEON Mid Valley Megamall:
Chocolate confectionery brands are dominating the festive activations at AEON Mid Valley led by Malaysia’s biggest names in the space Cadbury and KitKat, as well as Ferrero, a top name in premium chocolate.
In the drinks space, Japanese brand Oyoshi stood out with their mascot.
Data & Sources: https://www.linium-intelligence.com/p/chocolate-confectionery-malaysia-september-2025
Festive Infrastructure: A Look at CNY Installations in Changi and KLIA2
Changi Airport: The "Horticultural Hub" Strategy Changi’s approach continues to lean into its "City in a Garden" identity. The 2026 displays feature: - Mandarin Orange Groves: Extensive use of live Mandarin orange trees and vibrant gardens across the terminals. - Mixed Installations: A blend of fresh botanical gardens with integrated horse sculptures and kinetic elements.
KLIA2: Alipay’s Market Dominance At KLIA2, the installations are a major brand activation by Alipay. Featuring traditional lantern motifs and the Year of the Horse iconography, the display underscores Alipay's position as the market leader in Malaysia—now accounting for approximately 80% of cross-border payment volume. This activation serves as a high-visibility touchpoint for the massive influx of regional travelers.
Key Observation: While KLIA2 focuses on FinTech and transaction-driven branding (Alipay), Changi continues to leverage experiential horticultural design to anchor the passenger experience.
Data & Sources: https://fintechnews.my/48659/payments-remittance-malaysia/alipay-powers-duitnow-qr-cross-border-payments/
International brands including Lindt, Hershey’s, M&M’s, and Toblerone have launched several displays and activations across Malaysia travel retail for CNY 2026. These brands remain the largest players in Malaysia’s premium chocolate confectionery space.
In addition to chocolate, perfume brands like Gucci are also running retail activations to capture the festive travel crowd.
Data & Sources: https://www.linium-intelligence.com/p/chocolate-confectionery-malaysia-september-2025
Kuala Lumpur’s Golden Triangle malls have truly outdone themselves for CNY 2026. With the city buzzing with tourists and Visit Malaysia 2026 approaching, these spots have clearly maintained their top-notch decor standards. Featuring the stunning displays at Starhill, Pavilion KL, Suria KLCC, Shoppes at Four Seasons, and Avenue K.
Located in the heart of the Golden Triangle, these malls remain a magnet for tourists with their show-stopping festive displays.
Pavilion KL, in particular, continues to stand out. Following a strong FY2025 with earnings growing 14% to over RM 450 million, the mall is clearly capitalizing on high retail demand and the tourism surge from Visit Malaysia 2026. #Retail#Malaysia#CNY2026
Chinese New Year 2026 (Year of the Horse): Brand activations and displays across Kuala Lumpur, Malaysia.
Featuring: - POP MART: Show-stopping activations at Pavilion KL - Bath & Body Works: Festive storefront setup featuring a striking gold horse theme - Ferrero Rocher: "Golden Prosperity" installation by the Italian chocolatier, one of the biggest names in Malaysia’s premium chocolate space - Rituals: CNY wellness activation - CIMB Bank: "Octo" mascot all decked out for CNY - Chanel: Festive red and gold aesthetics
Data & Sources: https://www.linium-intelligence.com/p/chocolate-confectionery-malaysia-september-2025
Onsite Views
CNY 2026 brand activations at AEON Mid Valley Megamall:
Chocolate confectionery brands are dominating the festive activations at AEON Mid Valley led by Malaysia’s biggest names in the space Cadbury and KitKat, as well as Ferrero, a top name in premium chocolate.
In the drinks space, Japanese brand Oyoshi stood out with their mascot.
Data & Sources:
https://www.linium-intelligence.com/p/chocolate-confectionery-malaysia-september-2025
#CNY2026 #Malaysia #Brands #Cadbury #KitKat #Ferrero
2 hours ago (edited) | [YT] | 1
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Onsite Views
Festive Infrastructure: A Look at CNY Installations in Changi and KLIA2
Changi Airport: The "Horticultural Hub" Strategy
Changi’s approach continues to lean into its "City in a Garden" identity. The 2026 displays feature:
- Mandarin Orange Groves: Extensive use of live Mandarin orange trees and vibrant gardens across the terminals.
- Mixed Installations: A blend of fresh botanical gardens with integrated horse sculptures and kinetic elements.
KLIA2: Alipay’s Market Dominance
At KLIA2, the installations are a major brand activation by Alipay. Featuring traditional lantern motifs and the Year of the Horse iconography, the display underscores Alipay's position as the market leader in Malaysia—now accounting for approximately 80% of cross-border payment volume. This activation serves as a high-visibility touchpoint for the massive influx of regional travelers.
Key Observation: While KLIA2 focuses on FinTech and transaction-driven branding (Alipay), Changi continues to leverage experiential horticultural design to anchor the passenger experience.
Data & Sources:
https://fintechnews.my/48659/payments-remittance-malaysia/alipay-powers-duitnow-qr-cross-border-payments/
#ChangiAirport #KLIA2 #Alipay #CNY2026
1 day ago (edited) | [YT] | 4
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Onsite Views
Quiet luxury meets festive spirit. Taking a look at a few luxury brand CNY 2026 retail displays at Marina Bay Sands, Singapore.
Featured:
- BOSS
- Shanghai Tang
- Patek Philippe
- Breguet
- Omega
#CNY2026 #Singapore #LuxuryRetail #Brands
1 day ago | [YT] | 4
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Onsite Views
International brands including Lindt, Hershey’s, M&M’s, and Toblerone have launched several displays and activations across Malaysia travel retail for CNY 2026. These brands remain the largest players in Malaysia’s premium chocolate confectionery space.
In addition to chocolate, perfume brands like Gucci are also running retail activations to capture the festive travel crowd.
Data & Sources:
https://www.linium-intelligence.com/p/chocolate-confectionery-malaysia-september-2025
#travelrerail #malaysia #chocolate
1 day ago | [YT] | 4
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Onsite Views
Kuala Lumpur’s Golden Triangle malls have truly outdone themselves for CNY 2026. With the city buzzing with tourists and Visit Malaysia 2026 approaching, these spots have clearly maintained their top-notch decor standards. Featuring the stunning displays at Starhill, Pavilion KL, Suria KLCC, Shoppes at Four Seasons, and Avenue K.
Located in the heart of the Golden Triangle, these malls remain a magnet for tourists with their show-stopping festive displays.
Pavilion KL, in particular, continues to stand out. Following a strong FY2025 with earnings growing 14% to over RM 450 million, the mall is clearly capitalizing on high retail demand and the tourism surge from Visit Malaysia 2026.
#Retail #Malaysia #CNY2026
1 day ago | [YT] | 4
View 0 replies
Onsite Views
Chinese New Year 2026 (Year of the Horse): Brand activations and displays across Kuala Lumpur, Malaysia.
Featuring:
- POP MART: Show-stopping activations at Pavilion KL
- Bath & Body Works: Festive storefront setup featuring a striking gold horse theme
- Ferrero Rocher: "Golden Prosperity" installation by the Italian chocolatier, one of the biggest names in Malaysia’s premium chocolate space
- Rituals: CNY wellness activation
- CIMB Bank: "Octo" mascot all decked out for CNY
- Chanel: Festive red and gold aesthetics
Data & Sources:
https://www.linium-intelligence.com/p/chocolate-confectionery-malaysia-september-2025
#Retail #Brands #CNY2026 #Malaysia
2 days ago (edited) | [YT] | 4
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