Coach Craig was created to help people become better versions of themselves. Whether this is through his health and wellbeing or endurance coaching. Craig has coached performance athletes to World and European Championship Podiums, Ironman & 70.3 WC, and personally developed all athletes beyond their own expectations .Over the years, Craig has become an ambassador for the sport of triathlon through representing Great Britain all over the globe, in world and European championships, as well as invite only events. However, his passion is coaching, in particular as a participation coach for the club he co-founded in 2013. Paired with his sporting achievements, Craig has educated himself extensively to combine his wealth of knowledge with experience and to provide his clients with the best possible services they require. Craig has created this channel to share his experiences, his training sessions, his adventures, but most importantly, he promotes his passion for health and wellbeing.