For over five decades, I’ve savoured countless fish and chips meals, each crispy bite fueling my passion to safeguard Britain’s beloved chippy tradition—a true national treasure.
I’m hitting the road, crisscrossing the UK to visit fish and chip shops, sampling their golden goodies, and delivering unfiltered, honest reviews. I go undercover, paying my own way, ensuring no freebies or VIP treatment skew my take.
But I’m diving deeper than the fryer—exploring coastal fishing villages, bustling fish markets, and chatting with industry insiders to reveal the secrets of a stellar chippy and the challenges threatening their survival.
Come along for the ride! Let’s champion our chippy heritage together—like, share, and subscribe to keep this iconic tradition thriving.
Cheers,
Steve
The Chippy Tour
I honestly feel sick.
I accidentally deleted my best-performing video- the one that had passed 1,000 likes, had hundreds of comments, 36000 views, and reached No. 80 on the YouTube Hype chart.
Unfortunately, once it was gone, all of that was gone too. I still had the original video, so I’ve uploaded it again.
If you watched, liked or commented on the original, thank you so much. I know I can’t get those old comments and likes back, but I’d really appreciate your support on the reupload.
What a lesson this has been. I definitely won’t be making that mistake again! So sorry about that.
Steve
1 week ago | [YT] | 53
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The Chippy Tour
700 Wonderful new subscribers in just a couple of days, taking The Chippy Tour to over 7000. Fantastic, you all, for helping me support our chippies. Steve. 🤙
2 weeks ago | [YT] | 49
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The Chippy Tour
How would you feel about a monthly live stream on YouTube? It might take a few months to build up a regular audience, but I think it could become a great way for us all to have a proper chat. I could answer your questions, you could answer mine, we could talk about the future of fish and chips, hear what chippies are offering in your area or even your country, and discuss pretty much anything else that comes up. Let me know your thoughts. Would you join me live, and let's chat about a good time of day, on the first Sunday of every month?
1 month ago | [YT] | 11
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The Chippy Tour
English Fish & Chip Awards - Official Judging Panel
✨ Aldo Zilli - Renowned, award-winning celebrity chef, restaurateur and author, bringing a wealth of culinary expertise and a true passion for quality food.
✨ Danny Malin (Danny vs Food) – Popular food influencer known for his honest reviews and love of great food across the UK.
✨ Stephen Peel (The Chippy Tour) – Well-known for showcasing the very best fish & chip shops across the country, highlighting quality, tradition and excellence.
Our official panel will review submissions and take part in the Fish Fryer Cook-Off, helping us decide who truly stands out as the best in the business.
2 months ago | [YT] | 13
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The Chippy Tour
FANTASTIC! Thank you 😍
A huge thank you to everyone who has subscribed, watched, commented, shared and supported The Chippy Tour on YouTube and across social media. Reaching 6,000 subscribers means a great deal, and I am genuinely grateful to every single one of you.
The Chippy Tour could be seen as quite niche, focusing entirely on supporting fish and chip shops and the wider industry, so reaching more than 6,000 YouTube subscribers in just over two years feels like incredible progress.
What makes it even more special is that the overwhelming majority of you clearly enjoy great chippy fare, but also want to see the fish and chip industry supported, celebrated and given the recognition it deserves. More than 6,000 chippy supporters, including many from within the industry itself, is a huge achievement.
A special thank you to all the wonderful people working across the industry, from shop owners and friers to suppliers and everyone behind the scenes. Your passion, hard work and commitment are what keep this great British tradition alive.
2 months ago | [YT] | 15
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The Chippy Tour
What an incredible time we’ve had in Scotland. We haven’t yet visited a single chip shop that has been anything less than wonderful, and I’m looking forward to sharing a dozen chip Scottish chip shop reviews with you.
Of course, as you know, I always try to find the best if I can, but the quality up here has genuinely knocked my socks off.
The freshest fish, light crispy batters, foods I’ve never tried before, and incredibly friendly people everywhere we’ve been. We were even offered free lobsters and crabs by local fishing vessel crews, and I’ve even been contacted by a harbour manager who kindly provided us with some great advice.
And then there’s the landscape, which is absolutely stunning.
Scotland, is something special 🤙
#scotland #scottish #fishandchips
4 months ago (edited) | [YT] | 10
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The Chippy Tour
Check out this chippy 🤙
This Chippy Has a SERIOUS Reputation. Does It DELIVER? 👀
https://youtu.be/UhXKjgR3LqI
6 months ago | [YT] | 10
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The Chippy Tour
A fantastic interview with Fry Magazine, and I’m genuinely grateful for their support in helping shine a light on my mission to support our fish and chip shop through THE CHIPPY TOUR
frymagazine.com/interviews/big-interview-a-show-of…
#frymagazine #fishandchips #thechippytour #chipshop
7 months ago | [YT] | 28
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The Chippy Tour
Big news for The Chippy Tour
I am delighted to announce that SwiftOrder has become an official sponsor of The Chippy Tour. SwiftOrder is a trusted name in the fish and chip industry, supporting independent chippies with an innovative, easy-to-use online ordering system that I have come across many times while researching fabulous chippies. Their involvement in industry awards and events has helped chippies shine, so this feels like a natural partnership.
This support means I can travel farther and share even more honest, incognito reviews from across the country, shining a light on fabulous chippies, including hidden gems. Nothing about my approach changes. I still choose where I go; I still won’t accept meals for reviews; I do not charge for reviews; and reviews are carried out incognito/undercover, so the shop has no idea they are being reviewed. As far as I know, The Chippy Tour remains the only reviewer working this way, which I feel is the fairest and most genuine way to review, removing any special treatment.
SwiftOrder have been very clear in its commitment to independence and transparency. To quote them:
“SwiftOrder will have no involvement in which shops are reviewed, the opinions expressed or the tone of any coverage. This agreement is based on trust, transparency and a shared goal of championing independent fish and chip shops and their stories.”
During this period, instead of random ad interruptions in the middle of YouTube review videos, I’m switching those ads off. Instead, you will see a short introduction to SwiftOrder, with full details of SwiftOrder in the description and a link to learn more.
Thank you to everyone who has supported the journey so far. This is a big step forward, and I am genuinely grateful to SwiftOrder for believing in what we are building and for supporting our fish and chip shops nationwide.
The Chippy Tour will always remain transparent and honest.
Steve
The Chippy Tour
Find out more at
www.swiftorder.co.uk/
9 months ago | [YT] | 6
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The Chippy Tour
NO MORE MID-ROLL YOUTUBE ADS!
From November 2025 to the end of January 2026, I’ll be switching off mid-roll YouTube ads, the ones that interrupt videos and are usually not of interest.
Instead, I’ll be giving a short mention to a respected company within the fish and chip industry. I’m proud to have them on board, and it won’t change the way I review, where I go, or how I run The Chippy Tour. I retain full autonomy, and we’ll review how it’s gone at the end of the period.
This marks an exciting new chapter, allowing me to reach more chippies across the country and spend longer in key regions. The growth and recognition The Chippy Tour has achieved since launching last year has been incredible, and there’s plenty more to come with upcoming industry events and interest.
Most importantly, none of this would be possible without you, the viewers, subscribers, and supporters. Thank you for helping keep the mission alive.
Steve
#ads #midrollads #youtubeads #googleads #turnonads #turnoffads
10 months ago | [YT] | 21
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