Naturally Artificial by Sergey Osipov

So who actually makes all those game trailers?

There's a hidden industry behind the video games industry — a small group of creators who make nothing but trailers. In-house studios. Independent creative agencies. They sit outside traditional game development. But they're the reason you slam that Wishlist button — or don't

About 10 agencies in the world compete for each project. A hidden industry behind the industry

All of us are riding the whirlwind of the post-pandemic market: layoffs, turnover, AI backlash. For them, every day is the eye of the storm

We're making a documentary about the people who make the trailers. Here's the first teaser

5 days ago | [YT] | 1

Naturally Artificial by Sergey Osipov

AI is cheaper than craft? Not in gaming! 🎮 Players hate AI. AAA studios get cancelled. Community revolts👾 So yes, studios use AI. But you can't say it out loud. Not publicly. Not even close. The elephant in the room: an industry worth $200B+ is quietly building on tech it's ashamed to admit using

My guest is a co-founder of Playsense, a top-10 creative agency globally in the space, making trailers for Riot, Wargaming, Ubisoft, Tencent. One of the most awarded European creative powerhouses. Alex Brodsky says a marketing agency is the easiest biz to start. Your first clients ARE your investors. But how do you survive in a market that is still down from the pandemic?

The episode is full of insights for all ad/marketing/creative teams and their clients. I’ve founded 2 agencies, after all 🙂 So, go ahead and watch it!

2 weeks ago | [YT] | 1

Naturally Artificial by Sergey Osipov

The scariest thing about vibecoding is not that everyone does startups. It’s the fact that everyone shows a demo

2 weeks ago | [YT] | 4

Naturally Artificial by Sergey Osipov

He run Call of Duty, Destiny, World of Tanks Blitz. 17 years at Activision, 10 at Wargaming

When I found Thaine Lyman is in Warsaw, I got on a plane. We talked about where GameDev is really going, who survives, and what to do if you're building something right now. His take: worst time to raise money. Best time to build

Worth a watch: https://youtu.be/UvuwpvJGiWs

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4 weeks ago | [YT] | 14

Naturally Artificial by Sergey Osipov

Funny pattern. Every cycle, the bottleneck moves one layer down the stack. Talent → infra → attention → compute → what’s next?

→ 2010: startups raised to hire developers
→ 2015: startups raised to rent AWS
→ 2020: startups raised to buy clicks
→ 2026: startups raise to buy tokens
→ 2030: startups raise to buy electricity? Data? Trust?

Your bet for 2030?👇

#AIstartups #VC #Tokens #Fundraising #TechCycles

1 month ago | [YT] | 14

Naturally Artificial by Sergey Osipov

A new problem: too many AI agents

A year ago, companies begged staff to use AI. Some firms pay bonuses for burning the most tokens. Mission accomplished. Now we're drowning. Meet AI agent sprawl!

Imagine 5k people corp. Dozens of new agents created daily. They plugged into corp mail. Customer data. Internal docs. Some duplicate each other. Some are security holes. All of them burn tokens/cash

Gartner says the Fortune 500 will soon run 150,000 agents that listen, speak, and act (like Placy.ai 👋). 150k. Bigger than most armies! They write emails. Sign SaaS contracts. Ping the CEO at 6am…

My bet: the next startup wave will be kill switches. The DevOps of agents. Boring on a pitch deck. Gold in five years. Anyone already building this? Drop a comment👇

#AIagents #AgenticAI #EnterpriseAI #Startups #LLMs

1 month ago (edited) | [YT] | 12

Naturally Artificial by Sergey Osipov

Doom-scrolling or slow media — where are you right now? Be honest. Share in the comments

The internet is about to slow down. That's exactly why I launched a project of long-form founder-to-founder video-interviews → in the carousel

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1 month ago | [YT] | 8

Naturally Artificial by Sergey Osipov

Amazing story from a founder of 2 unicorns Uri Levin:

There was a very successful CEO in New York who was constantly ignoring the media and never gave an interview, not even one. Until one day a reporter from the New York Times calls him up and did answer. The reporter asked him for 2 minutes and as he was in a pretty good mood after a very successful year, he agreed.

The first question that the reporter asked was - how you become such a successful CEO, and the CEO replied "Two words - right decisions". Ok, but how do you know how to make those right decisions the reported asked? He replied "One word - experience!". The reporter then went deeper - how do you gain this experience? and the CEO replied "Two words - wrong decisions."

Second time entrepreneur have way higher likelihood of being successful, regardless what happened on the first journey.

I filmed Uri 3 months ago. Watch it on Naturally Artificial https://www.youtube.com/watch?v=Zn6nX...
👆

1 month ago | [YT] | 13

Naturally Artificial by Sergey Osipov

Sam Altman's World (the eyeball-scanning project) is integrating with Tinder. Yes, to verify human dating against deepfakes

AI profiles already outnumber real ones on some apps. Bots DM you. Bots match with you. Bots write better than most humans! And people reply 💔🙈

The new stack:
Email → Proof of human
Dating→ Proof of human
Comments → Proof of human
Feeds → ?..
Marketplaces → ?..

Hard to believe, but we're arrived. Tinder is writing the first check

The irony? The company that introduced AI to us 3 years ago is now charging for protection against it 👾 Chef's kiss

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2 months ago | [YT] | 10

Naturally Artificial by Sergey Osipov

Have you ever taken part in a hackathon? Now you can feel what it's actually like! Watch the video about Zubr Capital Young Hackathon in Warsaw. 1 day of unforgettable drive, chaos, and experience 🔥

Video is in Russian. Subtitles: Russian, English

3 months ago | [YT] | 1