fashion critique 🀝 business analysis
~ new videos every fortnight ~
patreon: patreon.com/understitch


understitch,

If you havent seen this video yet, you're really missing out (it also features me in PJs)

https://youtu.be/Z24UZpicuKQ?si=CGhD3...

2 weeks ago | [YT] | 42

understitch,

I finally launched channel memberships!! Basically I wanted a way to do more personal videos and give you content that simply wont work for the wider public. This includes the long awaited release of my (semi-edited) 5 HOUR long biography of Alexander McQueen and I have a few extra videos in the pipeline too. Bottom tier is a third of the price of coffee for emojis and loyalty badges and all the tiers above that include current and future exclusive releases. As Charles Frederick Worth once said: "please click the join button below" <3

1 month ago (edited) | [YT] | 168

understitch,

My seventh video ever and now she is off to Hermes!! Couldnt be more happy for Grace Wales Bonner

https://youtu.be/He6THfZN2l8?si=TNGYB...

1 month ago | [YT] | 129

understitch,

IT ARRIVED!!!! I could not be happier to hold in my hand my new Chanel book! Its so much thicker than the Isabella Blow book (its double the length) and Im so happy to see a year of work in something so tangible!! ~available now on Amazon or on Patreon for digital copies 🀍

1 month ago | [YT] | 466

understitch,

Hi guys, I'm planning future videos and I have to pick a topic for mid-November. All of these I have had requests for, some more recently than others. Which of these options would you prefer to see:

2 months ago | [YT] | 61

understitch,

Finally have published a whole new BOOK!!! It's the entire history of the company of Chanel, with a distinct focus on the business side of how they survived instead of dwelling so much on Gabrielle Chanel as a person (though her reputation obviously affected the business greatly). The research that went into this is crazy, it's really been a labour of love and is double the size of my previous book at NO EXTRA COST! Buy it now in print (soft and hardback) on Amazon, or in a couple hours it will be available for digital download on Patreon too if you want to avoid funding Bezos <3

2 months ago | [YT] | 587

understitch,

New video this weekend and its a riskier topic πŸ‘€πŸ‘€πŸ‘€

3 months ago | [YT] | 124

understitch,

My channel is also now available in Korean (not via AI)!! μƒˆλ‘œμš΄ μ–Έλ”μŠ€ν‹°μΉ˜μ±„λ„ κ΅¬λ…ν•΄μ£Όμ„Έμš”! ^^

https://youtu.be/tj5cAJcpoGM?si=aNq47...

4 months ago | [YT] | 60

understitch,

Happy News Years everyone! I hope you all had a fabulous 2024 and will have an even better 2025 🀍

11 months ago | [YT] | 155

understitch,

MY LOEWE MASTERPIECE

https://youtu.be/5WHJgBLohmw

1 year ago | [YT] | 108