If you’re highly skilled, and tired of feeling unseen online welcome.
This channel is for experts, and leaders who are ready to step into visibility, build authority, and create content that actually leads somewhere. Whether you're early in your thought-leadership journey or you've been doing this work for years, you’re here because you want your expertise to matter publicly.
You want clarity, structure, and a system that helps your content work for you
You want to build something that lasts longer than trends and gives your work a digital home.
On this channel, I help you:
• Clarify your message and elevate your authority
• Turn your expertise into long-form content that converts
• Build visibility without needing to be loud or performative
• Create a system that supports consistency, ease, and growth
• Use YouTube as a place for legacy, impact, and opportunity
If you're ready to be seen, heard, and positioned you’re in the right place.
Catara Lane
My clients has been sounding off in my email these past few days saying they are making sales, getting speaking engagements, paid consultation calls etc.. it makes me so happy to share the power of youtube with them!
Im sharing how we make this possible in my workshop in 2 weeks make sure your signed up :)
clxcontent.com/yfb
2 weeks ago | [YT] | 11
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Catara Lane
A lot of people who’ve been creating content for a long time are tired.
Tired of saying the same thing.
Tired of explaining the same steps.
Tired of making content that’s technically helpful but feels flat.
That’s usually not a motivation problem.
It’s an identity problem.
When your content is only instructional, it eventually becomes repetitive.
You can explain what to do a hundred different ways but at some point, it all starts to sound the same.
People aren’t confused about the steps.
They know what to do.
They’ve watched the videos.
They’ve read the posts.
What they struggle with is becoming the person who follows through.
They’re trying to step into a new identity and that’s uncomfortable.
Im teaching whats working on youtube and how to get more clients and opportunities from YouTube in 2026 next month for my youtube for business workshop
here is the link
clxcontent.com/yfb
2 weeks ago | [YT] | 19
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Catara Lane
When someone lands on your YouTube channel, they’re not looking for perfection.
They’re asking:
Can I trust this person?
Do they know what they’re talking about?
Do they understand my problem?
Your channel answers those questions long before you ever speak to them directly. That’s why YouTube functions less like social media and more like a a 24/7 sales team.
It works while you’re not in the room.
If you’re a business owner who wants YouTube to actually support your business not distract from it this is exactly what we will work on inside my free workshop, YouTube for Business. clxcontent.com/yfb
2 weeks ago | [YT] | 27
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Catara Lane
This was such a surprising outlier, I have a video coming out next week breaking it down tho!
here is the video if you havent seen it yet
https://youtu.be/lTvJYcSNQYQ?si=jeMsf...
2 weeks ago (edited) | [YT] | 8
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Catara Lane
Business has changed.
People don’t make decisions based on a business card anymore.
They Google, they search and they watch.
Before someone books a call, responds to an email, or says yes to a referral, they usually look you up.
And increasingly, what they find isn’t just a website.
It’s YouTube.
If you’re a business owner who wants YouTube to actually support your business not distract from it this is exactly what we will work on inside my free workshop, YouTube for Business. clxcontent.com/yfb
2 weeks ago | [YT] | 5
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Catara Lane
YouTube has a feature most people don’t think twice about: Watch Later.
It’s a small button, but it reveals something important about how people actually consume content.
On Netflix, you scroll, you browse, you add shows to your list, and you tell yourself you’ll come back to them.
On YouTube, people do the same thing but at a much larger scale.
YouTube is one of the only social media platforms where people actually return to watch content.
How are you making sure people return?
I go over the strategy Im using in my youtube for business workshop next month
If you’re a business owner who wants YouTube to actually support your business not distract from it this is exactly what we will work on inside my free workshop, YouTube for Business. clxcontent.com/yfb
3 weeks ago | [YT] | 10
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Catara Lane
One of the best experiences in the world is being introduced well.
You know the moment.
Someone brings your name into a room you’re not in yet and they don’t just say who you are. They say why you matter.
They list your work.
They highlight your experience.
They frame you in a way that just feels good.
And you think to yourself:
Wow. I wish you could introduce me in every room I walk into.
This is what youtube does for you
If you’re a business owner who wants YouTube to actually support your business not distract from it this is exactly what we will work on inside my free workshop, YouTube for Business.
clxcontent.com/yfb
3 weeks ago | [YT] | 3
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Catara Lane
Today alone, I saw two videos from creators I genuinely love on YouTube saying they’re either taking a break or just coming back from one. As an ambitious girlie myself, I completely understand
This year, something bigger feels like it’s happening. People are switching jobs, changing careers, letting go of paths that once made sense, and choosing options that feel easier on their nervous systems.
I talk about it on my substack
open.substack.com/pub/cataralane
2 months ago | [YT] | 7
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Catara Lane
Join me on monday for a hands-on editing workshop designed for business owners, creators, and anyone who wants to finally feel confident creating video content.
What You’ll Learn:
✨ Who I Am & My Approach
I’ll share my background in video editing, YouTube strategy, and helping business owners create content that actually grows their brand.
✨ Why You Should Be Posting Video Content
We’ll talk about how video drives sales, visibility, and trust — and why editing is one of the biggest barriers holding people back.
✨ My Exact Editing Process
I’ll walk you through the step-by-step workflow I use on every video I edit, from organizing files to exporting polished, high-retention content.
✨ The Best Software to Use
Whether you’re a beginner or more advanced, I’ll break down the software you should use based on your skill level, budget, and goals.
✨ Tips to Edit Faster
Save hours of time with my favorite shortcuts, templates, and editing principles.
✨ Where to Find Royalty-Free Music
I’ll give you the exact sites I use and how to choose music that enhances your video.
✨ Correct Video Sizes for Social Media
No more guessing — I’ll give you the proper dimensions for Instagram, TikTok, Facebook, YouTube Shorts, YouTube, and more.
Make sure to press notify me so you get the notification when I go live
2 months ago (edited) | [YT] | 4
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Catara Lane
I’m going LIVE on Monday instead of posting my regular video!
I’ve been asking a ton of questions lately and y’all have been showing up with some great topics. 🙌🏾
If you didn’t get a chance to drop your question on any of the polls or posts yet — this is your shot.
Comment your question below so I can add it to the list.
Some of the things I’ll be covering:
• Staying motivated on YouTube
• What working with me for 30 days looks like
• Monetization + strategy questions
• Editing + thumbnails
• Literally anything you’re stuck on
Put your question under this post, make sure to turn on your notifications and I’ll see you live on Monday!
youtube.com/live/zw7VWmLY8HE?feature=share
2 months ago | [YT] | 6
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