Aspirational Experience
Welcome to Aspirational Experience – the channel that unlocks the psychology of luxury.
Here you’ll learn how to craft products, services, and experiences that captivate audiences, elevate brands, and stand out in a crowded market. From sensory branding to digital positioning, every video gives you actionable insights and timeless strategies.
Aspirational Experience
POLL: How much of a Birkin's value is real?
The scientific answer will shock you.
THE LUXURY CODE - Coming soon.
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Aspirational Experience
Luxury isn't a price tag. It's psychology. For 15 years, I've decoded how €800 of leather becomes a €12,000 bag. How brands hack your dopamine. Why you crave what you can't have.THE LUXURY CODE starts next week.
10 lessons that will change how you see luxury forever.Ready to understand why that Rolex is worth more than its parts?Subscribe + 🔔
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