Hello! Learn the SEO strategies I do with clients. I'm Alex Collins Alonso and I work with SEO and Digital Marketing clients, and I want to share what I'm learning with you!
Sooo you can learn SEO for free and enjoy my weird jokes and crazy ideas.
If you want me to do your SEO:
collinseo.com/seo/
A have a psychological and analytical approach to SEO to efficiently reach any digital marketing goals.
If I do any Digital Marketing and SEO action or strategy, and I see that it works, I will show it to you in a clear and enjoyable way. So you can recreate it and get positive results for your clients or your own business.
Sharing is caring!
I also have a completely free SEO NEWSLETTER where I will add all the SEO resources I've used myself to learn that week. In a nice and 'easy to digest' way so you can the SEO king in town!
collinseo.com/seo/
COLLINSEO
How is this even real! I just managed to make ChatGPT say that my client is literally.. The best! This is how I've done it..
In this case, the strategy started with a month of focused keyword research. Not random terms, but tightly grouped clusters that mapped to real user intent.
From there, we built both informational and transactional pages, covering everything from investment advice to location-specific opportunities and property types investors actively search for.
The result was over 300 pages designed to match exactly what the audience was looking for. When you align content with intent at this level, search engines and AI platforms become confident in what you represent. That is when visibility compounds and positioning becomes undeniable.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/gL7pUtuz6w...
1 day ago | [YT] | 8
View 0 replies
COLLINSEO
This is insane! This trick let's you find the keywords you're almost ranking for.. But not quite! So you can optimise them and rank
Most people are sitting on untapped SEO wins without realizing it. There’s a simple way to find keywords you’re already close to ranking for but not quite capturing yet. These are the opportunities that require optimization, not reinvention.
Inside Google Search Console, you can filter for pages ranking beyond position eight and with over 500 impressions. This combination highlights content Google already sees as relevant but hasn’t pushed into top positions. It’s a clear signal of where small improvements can drive meaningful results.
Once you identify these pages, prioritize the ones sitting around positions 8 to 15. These are your fastest wins. Instead of creating more content, refine what already exists and push it over the line.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/f5QOml6g8W...
2 days ago | [YT] | 5
View 0 replies
COLLINSEO
Wait, what?! This tool predicts the prompts your customers would use in AI.. To find your website
Instead of only optimizing for traditional search keywords, this opens up a way to understand how your audience may phrase questions in AI conversations and whether your content aligns with those discovery patterns.
One practical use is as a quality check for content relevance. If a tool generates prompts that are closely related to the topic you intended to cover, it can signal that your page is clearly focused and understandable to AI systems. If the prompts are weak or off-topic, it may reveal that the content lacks topical clarity. The second use is even more valuable: taking those prompts, testing them directly in AI platforms, and seeing whether your website appears as a cited source. That gives you a way to measure visibility in AI answers, not just in search rankings.
This shifts optimization from theory to experimentation. You can create content, test predicted prompts, evaluate whether AI systems reference your site, and improve from there. For marketers and publishers, that means treating AI prompt discovery as a complement to SEO, not a replacement for it. The opportunity is not just creating content that ranks in search, but creating content that surfaces when users ask AI for answers.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/_p-C8yplrY...
4 days ago | [YT] | 12
View 1 reply
COLLINSEO
Your competitors will hate you for this! You can now see their full SEO strategies.. For free and for an unlimited amount
With the right tools, you can analyze a competitor’s estimated traffic, bounce rate, engagement metrics, top-performing pages, ranking keywords, and even backlink activity without spending anything upfront. What used to require expensive software or deep technical expertise is becoming far more accessible.
The real advantage is not just seeing what competitors rank for, but understanding the strategy behind it. Which pages drive their traffic? Which keywords are delivering results? Who links to them? Who are their overlapping competitors? Once you start mapping these patterns, you can uncover content gaps, link-building opportunities, and growth angles that may not be obvious when only looking at your own site. Competitive research stops being reactive and starts becoming strategic.
One important reminder: tools provide estimates, not absolute truth, and they should guide decisions rather than replace judgment. But when the data comes from established providers like SEMrush, it can offer a strong directional signal. The businesses that win in search often are not creating more content, they are learning faster from the market and acting on insights their competitors overlook.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/QItLAbAsr-...
5 days ago | [YT] | 10
View 0 replies
COLLINSEO
This changes everything! ChatGPT has a new way to find websites.. And if you don't do this it won't find yours
Instead of only relying on broad keyword searches and pulling from traditional rankings, there are signs ChatGPT is also using site-specific searches to validate whether a website has depth on a topic. That means it may not be enough to rank for a keyword, you may need to demonstrate real topical coverage within your own site.
This creates a major opportunity for businesses paying attention. If AI systems are evaluating whether your website has multiple valuable pages around a topic, then content depth becomes a signal for whether you get cited in AI-generated answers. A site with one generic page on “football training” may struggle to earn trust, while a site with a strong cluster of specialized, relevant content may appear far more credible and recommendation-worthy.
The takeaway is simple: optimize for topic authority, not just isolated keywords. Build content that covers your niche from multiple angles, create pages that answer related questions, and make sure your site shows clear expertise. If this behavior becomes standard in AI search, the websites that organize for depth now may have a significant advantage over competitors still thinking in traditional SEO terms.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/qwL2I0w1WB...
6 days ago | [YT] | 7
View 0 replies
COLLINSEO
Breaking news! If you don't toggle this in your website, AIs might not see it.. And they mention you
It converts your site’s HTML into markdown, a cleaner format that dramatically reduces token usage for AI systems. The idea is simple: if AI agents like ChatGPT or Gemini can process your content more efficiently, they may prioritize crawling your site and potentially reference it more often in responses.
What stands out is how easy it is to enable. There’s no complex implementation or development work involved, just a toggle inside the Cloudflare dashboard. For businesses thinking about discoverability in an AI-first search landscape, this feels less like a technical tweak and more like an early optimization worth understanding. If AI agents increasingly become a layer between users and information, how your content is delivered to them matters.
One important caveat: this feature currently appears limited to Cloudflare Business and Enterprise plans. If you’re already on those tiers, it may be worth turning on now. If not, it may make sense to watch and wait, especially if Cloudflare expands access to free users. Either way, this is another signal that optimizing for AI agents is becoming a real part of digital strategy, not just a future concept.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/FJ9T1frdWt...
1 week ago | [YT] | 12
View 2 replies
COLLINSEO
They won't tell you this! Here are 4 super advanced ecommerce tricks.. To go from 100s to 1000s in your store
Before creating a product or category page, search your target keyword and study what’s already winning. If Google is ranking product pages, build a product page. If it’s favoring category pages, build a category page. Ranking often comes down to matching search intent and aligning with the page type Google already trusts.
Another overlooked opportunity is optimizing category pages the right way. If you have large product collections, use pagination and make sure each paginated page has its own self-referencing canonical, not a canonical pointing back to page one. That aligns with Google’s guidance and helps preserve crawlability. Also, make sure product links are embedded in the product title, not just wrapped around images or containers. Anchor text still matters, and those title links help Google better understand the destination pages.
Internal linking is where many stores leave traffic on the table. Category pages often link to products, but product pages rarely link back into the broader product ecosystem. Adding related product carousels on product pages strengthens internal linking, improves discovery, and distributes authority across your catalog. These are small technical adjustments, but they can be the difference between hundreds of visitors and thousands.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/sLwWG3SS3p...
1 week ago | [YT] | 7
View 0 replies
COLLINSEO
Stop paying for this! You can now see the search volume of any keyword.. For free
Search any keyword related to your business, and with the right Chrome extension, you can instantly see how many times that term is searched each month. It’s a simple way to validate demand, spot opportunities, and make smarter content and SEO decisions.
What most people miss is that the real value goes beyond the search volume number. Scroll down and the extension also surfaces related keyword ideas along with their monthly volumes, giving you a built-in way to expand your keyword strategy and uncover new topics your audience is already searching for. You can even switch countries to analyze demand in different markets and refine your approach globally.
This is one of those small tools that can create a big advantage when used consistently. Better keyword research leads to better content, better targeting, and better results.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/rVFAn403i-...
1 week ago | [YT] | 8
View 0 replies
COLLINSEO
This can not be real! This tool analyses your images.. And basically tells you if it will rank in Google
Most people treat image SEO as an afterthought, upload, add a filename, maybe some alt text, and move on. But there are tools now that let you see how machines actually interpret your images, not just how you describe them.
What’s interesting isn’t the “emotion” side of these tools, but the labels. They show how Google’s vision systems classify your image, what it thinks is actually in the frame. That gap between what you intended and what Google understands is often where ranking issues start without you realizing it.
When you’re creating content that needs to rank, especially in visual niches, this becomes a real advantage. If Google can’t correctly identify your image as relevant to the topic, you’re leaving performance on the table. Aligning your visuals with how Google interprets them turns images from decoration into ranking signals.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/03mj7OijX7...
2 weeks ago | [YT] | 7
View 0 replies
COLLINSEO
If you're doing this mistake Google might be ignoring your page updates.. so your ‘fresh’ pages never show up in search.
Google might not even know they changed. When you update a page, Google doesn’t magically detect it. One of the strongest signals you can send is inside your sitemap through the lastmod tag. It doesn’t matter if your sitemap looks clean or full of code. What matters is that each URL includes a lastmod date that actually updates when the page does.
If that tag is missing or never changes, Google may treat the page as unchanged. That can slow down how quickly your edits, optimizations, or new content appear in search results. It’s a small technical detail, but it directly impacts how fast Google processes freshness signals.
The good news is that tools like Rank Math or Yoast SEO usually handle this automatically. Still, never assume it’s working correctly. Check your sitemap inside Google Search Console and confirm that the lastmod line appears and updates. Set it up once, and every future page update sends a clear freshness signal to Google.
#SEO #DigitalMarketing
I broke it down in this video. Check it out: youtube.com/shorts/SI7tWjPylg...
2 weeks ago | [YT] | 6
View 2 replies
Load more