Asian Boss
We bring you the most authentic, hyperlocal news and insights from Asia—stories and perspectives you won’t find anywhere else, powered by citizen journalism.
As the largest street interview-based YouTube channel in the world, our mission is to become the most trusted source for Asia-related news and stories. By bridging cultural gaps between Asia and the rest of the world, we aim to foster understanding and prevent global conflicts through real, on-the-ground perspectives.
Tired of negative, divisive, and politicized mainstream news? Subscribe now to help us amplify the voices of everyday people. Together, we can grow this platform into the largest and most impactful news network—not just in Asia, but globally.
Over the past decade, we’ve empowered thousands of ordinary citizens, students, and fans to become reporters and storytellers. If you’re based in Asia and want to be our reporter, fill out the form in the link below to join our community.
Asian Boss
BREAKING: South Korean President Yoon Suk-yeol has just been arrested after a six-hour standoff, following his impeachment for declaring martial law.
9 months ago | [YT] | 3,706
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Asian Boss
Joojin Kim is a former corporate lawyer and the founder & CEO of Solutions for Our Climate (SFOC), an independent nonprofit organization that aims to accelerate effective climate action and energy transition in Asia. Check out our interview with Joojin Kim on our podcast channel https://youtu.be/DPtJbSRFL-k?si=Aw1Zh...
9 months ago | [YT] | 180
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Asian Boss
Tomorrow at 11:30 AM (Korean Standard Time), we’re releasing a very special video—our first-ever story from Malaysia!
Did you know that 29.7% of Malaysian children under the age of five have suffered from stunted growth in the past five years? Or that more than half of the children in low-income households in the capital eat fewer than three meals a day? In this video, we step into the life of a single mom and her children to bring them a surprise.
Make sure to turn on your notifications so you don’t miss it. If you’re inspired to take action, visit Milk for Hope give.asia/campaign/milkforhope#/story to learn more about how you can help. Together, we can shine a light on this important cause and spread hope to those who need it most.
11 months ago | [YT] | 526
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Asian Boss
It is with a heavy heart that we share the news of the passing of Byung-wook Lee, the 93-year-old Korean War veteran grandpa who touched many of our viewers' hearts when he appeared in our video two years ago. He passed away just a few days ago, but his spirit, kindness, and incredible life story will remain with us forever.
We are deeply grateful that we had the opportunity to be a small part of his journey. Many of you may remember the special moment when we surprised him in our video—a gesture that, as he told us many times, became one of the highlights of his life. Even until his final days, Mr. Lee remained grateful for that experience and spoke about how much Asian Boss meant to him.
His strength, humility, and warmth left a lasting impression on all of us. As we reflect on his life, we are reminded of the resilience and sacrifices of his generation, and how important it is to share their stories.
Thank you, Mr. Lee, for allowing us to be a part of your legacy. You will be missed, but never forgotten.
1 year ago (edited) | [YT] | 880
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Asian Boss
SOME GOOD NEWS! (HOW WE CAN DO MORE)
As an independent, grassroots media organization, we’re dedicated to delivering the most authentic insights from Asia to a global audience and making the biggest social impact possible. Because of our mission-driven approach, we continue to see incredible results from the videos we create.
The single father in Korea, whom we featured and helped financially a while back, ended up suing and winning a lawsuit against the Korean government in the constitutional court. This victory will allow all single fathers in Korea to easily register their babies, which previously required multiple, expensive lawsuits.
Please watch the latest message video from our founder to see the challenges and attacks we face despite achieving these incredible wins.
1 year ago | [YT] | 277
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Asian Boss
Our US-based audience has been asking us to be on Snapchat, and we’ve listened. Follow us on www.snapchat.com/add/asianboss.media for the most authentic news and insights from Asia and let us know what you want to see there!
1 year ago | [YT] | 184
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Asian Boss
Remember John Sichi, the American father we interviewed who was fighting to find his abducted children in Korea? Great news — John was recently reunited with his two children after a years-long journey to have them returned to him, following their abduction by his Korean spouse. Now resettled in San Francisco, John and his children are piecing their lives back together and envisioning a future that once seemed lost. This is yet another reminder of how influential and powerful our Asian Boss videos can be, and it's all thanks to our viewers and members of our community.
1 year ago | [YT] | 1,268
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Asian Boss
Have you ever wondered how Koreans achieve their ‘glass skin’ that appears so youthful? Watch our latest ‘Day in the Life’ series featuring Korea’s top skincare doctor to find out.
1 year ago | [YT] | 58
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Asian Boss
UPDATE: WE DID THE IMPOSSIBLE!
Remember little Sophia, the half-Japanese, half-Canadian baby who's battling infant leukemia? In our recent video, her parents gave us the dire odds of finding a matching bone marrow donor to save Sophia's life and we all thought it was going to be an uphill battle to say the least. Well, after our video went out, we got this update from Sophia’s parents:
"During the most recent conversation with Sophia’s doctor, we were told that she is going to be getting treatment to prepare for a bone marrow transplant and she will MOST LIKELY BE RECEIVING THE PROCEDURE IN LATE APRIL, given everything goes smoothly.
Everyday we get to spend with her right now is thanks to the medical advancement and the donations we have been receiving from everyone on GoFundMe have allowed us to focus on taking care of her and enjoying the time we get as a family. We cannot thank you and your community enough for the support and love!
We will keep you posted on her journey :)"
See what our community is capable of? We are super proud of everyone who watched our video and took action! Well done, bosses!
► GoFundMe page for Sophia: www.gofundme.com/f/sophias-battle-with-infant-leuk…
► Watch Our video for full context: https://youtu.be/umpXCee0hBY
1 year ago (edited) | [YT] | 9,642
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Asian Boss
FOR ALL ASPIRING CREATORS OR JOURNALISTS: forms.gle/q6wgWhFvXCycH92LA
In pursuit of our lifelong mission to deliver the most authentic perspectives from Asia, we've constantly been asked to teach how we conduct our interviews and share insights on how we've grown our channel to become the world's largest street interview-based YouTube channel. Whether you're an aspiring creator or journalist, or simply want to improve your interviewing skills for better conversations, fill out this survey and let us know how we can help: forms.gle/q6wgWhFvXCycH92LA
1 year ago (edited) | [YT] | 398
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